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The business of streaming and digital media /

This book answers the question, "What is the value of using streaming and digital media for my business and what can I expect in return?" The Business of Steaming and Digital Media gives you a concise and direct analysis of how to implement a scalable, profitable venture, as well as the co...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Rayburn, Dan
Otros Autores: Hoch, Michael
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Burlington, Mass. ; Oxford : Focal Press, ©2005.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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245 1 4 |a The business of streaming and digital media /  |c Dan Rayburn, Michael Hoch. 
260 |a Burlington, Mass. ;  |a Oxford :  |b Focal Press,  |c ©2005. 
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505 0 |a The Business of Streaming and Digital Media; Table of Contents; Acknowledgments; Introduction; Chapter 1: Why Get into Streaming and Digital Media?; Chapter 2: Technology Primer: The Basics of Streaming and Digital Media; Chapter 3: The Four Keys to a Profitable Streaming or Digital Media Business; Chapter 4: It's Not Child's Play: Learning from the Pitfalls of the Past Three Years; Chapter 5: Quality and Content are King and Queen of the Digital Media Realm; Chapter 6: Streaming or Digital Media Project Management: How to Implement and Manage a Profitable Business. 
520 |a This book answers the question, "What is the value of using streaming and digital media for my business and what can I expect in return?" The Business of Steaming and Digital Media gives you a concise and direct analysis of how to implement a scalable, profitable venture, as well as the common and hidden pitfalls to avoid in your business. By focusing on both the business implications and technical differences between rich media and traditional broadcast distribution, you will learn how to gain significant time-to-market and cost-saving advantages by effectively using streaming and digital med 
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650 0 |a Business enterprises  |x Computer networks. 
650 0 |a Streaming technology (Telecommunications) 
650 0 |a Digital media. 
650 6 |a Entreprises  |x Réseaux d'ordinateurs. 
650 6 |a En continu (Télécommunications) 
650 6 |a Médias numériques. 
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650 7 |a Digital media.  |2 fast  |0 (OCoLC)fst00893716 
650 7 |a Streaming technology (Telecommunications)  |2 fast  |0 (OCoLC)fst01134637 
700 1 |a Hoch, Michael. 
776 0 8 |i Print version:  |a Rayburn, Dan.  |t Business of streaming and digital media.  |d Burlington, Mass. ; Oxford : Focal Press, ©2005  |z 0240805984  |w (OCoLC)56912812 
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