Tabla de Contenidos:
  • Introduction to Information Technology payoff
  • The IT payoff paradox
  • The strategic role of technologies
  • Failure analysis
  • A process perspective
  • Technoogy payoff metrics
  • Balanced multiple objectives
  • The technology curve
  • Technology justification models
  • Implementing IT payoff intiatives: A framework
  • Electronic commerce: Challenges and opportunities in assessing IT payoff
  • Assessing IT payoff: A case study
  • Succeeding at IT payoff measurement: An action plan.