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Strategic innovation : embedding innovation as a core competency in your organization /

Strategic Innovation offers a flexible, customizable template that managers, executives, and business leaders can use to introduce an effective innovation strategy throughout their organization. The authors, Nancy Tennant Snyder and Deborah L. Duarte, provide the tools needed to craft a workable str...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Snyder, Nancy Tennant, 1957-
Otros Autores: Duarte, Deborah L., 1956-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: San Francisco : Jossey-Bass, ©2003.
Edición:1st ed.
Colección:Jossey-Bass business & management series.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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100 1 |a Snyder, Nancy Tennant,  |d 1957- 
245 1 0 |a Strategic innovation :  |b embedding innovation as a core competency in your organization /  |c Nancy Tennant Snyder, Deborah L. Duarte ; foreword by Gary Hamel. 
250 |a 1st ed. 
260 |a San Francisco :  |b Jossey-Bass,  |c ©2003. 
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504 |a Includes bibliographical references (pages 204-205) and index. 
505 0 |a Introduction : innovation as a core competency -- Reinventing the wheel -- Vision and goals -- Leader accountabilities and development -- Culture and values -- Resource creation : open markets for funds, ideas, and talent -- Knowledge management : democratizing innovation -- Integrating strategic communications with change management -- Rewards and recognition : the informal embedment category -- Measurement & reporting and systems alignment. 
520 |a Strategic Innovation offers a flexible, customizable template that managers, executives, and business leaders can use to introduce an effective innovation strategy throughout their organization. The authors, Nancy Tennant Snyder and Deborah L. Duarte, provide the tools needed to craft a workable strategy for embedding innovation as a core competency across an enterprise. Instead of innovation for innovation's sake, the authors offer a proven business-focused way to change a culture from point-in-time innovations from a few to a continuous pipeline of innovations from everywhere and everyone. Ba. 
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