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Strategic innovation : embedding innovation as a core competency in your organization /

Strategic Innovation offers a flexible, customizable template that managers, executives, and business leaders can use to introduce an effective innovation strategy throughout their organization. The authors, Nancy Tennant Snyder and Deborah L. Duarte, provide the tools needed to craft a workable str...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Snyder, Nancy Tennant, 1957-
Otros Autores: Duarte, Deborah L., 1956-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: San Francisco : Jossey-Bass, ©2003.
Edición:1st ed.
Colección:Jossey-Bass business & management series.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:Strategic Innovation offers a flexible, customizable template that managers, executives, and business leaders can use to introduce an effective innovation strategy throughout their organization. The authors, Nancy Tennant Snyder and Deborah L. Duarte, provide the tools needed to craft a workable strategy for embedding innovation as a core competency across an enterprise. Instead of innovation for innovation's sake, the authors offer a proven business-focused way to change a culture from point-in-time innovations from a few to a continuous pipeline of innovations from everywhere and everyone. Ba.
Descripción Física:1 online resource (xxiii, 216 pages) : illustrations
Bibliografía:Includes bibliographical references (pages 204-205) and index.
ISBN:0787971944
9780787971946
0787964050
9780787964054