Product Manager's Survival Guide : Everything You Need to Know to Succeed as a Product Manager /

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The world of business is moving at breakneck speed. More is being demanded of everyone?with fewer resources than ever. In no profession is this more apparent than Product Management. Written by one of today's leading Product Management thought leaders, Steven Haines, The Product Manager's...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Haines, Steven (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, N.Y. : McGraw-Hill Education, [2013]
Edición:First edition.
Colección:McGraw-Hill's AccessEngineering.
Temas:
Product management.
New products.
Electronic books.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • A. INTRODUCTION
  • A. PART I: GETTING YOUR BEARINGS
  • 1. STARTING OUT
  • 2. NAVIGATING THE ORGANIZATION
  • B. PART II: LEARNING THE PRODUCT'S BUSINESS
  • 3. EMBRACING YOUR PRODUCT
  • 4. CONQUERING THE PRODUCT'S ENVIRONMENTAL DOMAIN
  • C. PART III: GETTING WORK DONE
  • 5. INFLUENCING PEOPLE AND BUILDING TEAMS
  • 6. MASTERING THE PROCESSES AND TEMPLATES
  • 7. HARNESSING AND MANAGING PRODUCT DATA
  • D. PART IV: MOVING FORWARD
  • 8. DEVELOPING OTHER PROFESSIONAL ATTRIBUTES
  • 9. PLANNING YOUR NEXT STEPS
  • E. EPILOGUE
  • F. ABOUT THE AUTHOR.

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