One Simple Idea, Revised and Expanded Edition : Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work /

"Companies all over the world are hungry for your idea! Make a single sale, and then sit back and watch the money roll in. It's what countless go-getters have been doing since the first edition of this book hit the entrepreneurial world like a tidal wave-and if you follow the steps laid ou...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Key, Stephen (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, N.Y. : McGraw-Hill Education, [2016]
Edición:First edition.
Colección:McGraw-Hill's AccessEngineering.
Temas:
Inventions > Marketing.
Entrepreneurship.
Inventions.
New business enterprises > Management.
Electronic books.
Acceso en línea:Texto completo

MARC

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020 |a 9781259584787 
020 |a 125958478X 
020 |a 9781259589676 (print-ISBN) 
035 |a (OCoLC)923282902 
040 |a IN-ChSCO  |b eng  |e rda 
041 0 |a eng 
050 4 |a T339 
072 7 |a BUS  |x 025000  |2 bisacsh 
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100 1 |a Key, Stephen,  |e author. 
245 1 0 |a One Simple Idea, Revised and Expanded Edition :  |b Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work /  |c Stephen Key. 
250 |a First edition. 
264 1 |a New York, N.Y. :  |b McGraw-Hill Education,  |c [2016] 
264 4 |c ?2016 
300 |a 1 online resource (288 pages) :  |b illustrations. 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
490 1 |a McGraw-Hill's AccessEngineering 
504 |a Includes bibliographical references and index. 
505 0 |a Cover -- Title Page -- Copyright Page -- Contents -- Preface: The Ferriss Effect -- Acknowledgments -- Foreword -- Introduction: How One Simple Idea Led to the Life of My Dreams -- Part One: The Power of One Simple Idea -- 1 How You Can Create the Life of Your Dreams -- 2 The Beauty?and Opportunity?of Open Innovation -- 3 CEO or CIO?Which Hat Fits You Best? -- Part Two: Find Your Million-Dollar Idea -- 4 Look for Marketable Ideas -- 5 Get Creative! -- 6 How to Pick Winners -- Part Three: Prove Your Idea -- 7 Will It Sell? -- 8 Is It Doable? -- 9 To Prototype or Not to Prototype -- Part Four: Protect Your Idea -- 10 The Smart Way to Safeguard Your Idea -- 11 Control Every Step of the Process -- Part Five: Prepare to Pitch Your Idea -- 12 Create Sales Tools That Sell Benefits -- 13 Get in the Game Without Quitting Your Job -- Part Six: Submit Your Idea to Potential Licensees -- 14 Kick Fear to the Curb -- 15 Find the Right Doors to Knock On -- 16 The Call That Gets You in the Door -- Part Seven: Bring Your Ideas to Market -- 17 Cut a Great Deal -- 18 Living the Dream -- 19 The New Opportunities for Inventors -- 20 If I Were to Do It All Over Again: The Need for Product Scouts -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- Q -- R -- S -- T -- U -- V -- W -- Y. 
520 0 |a "Companies all over the world are hungry for your idea! Make a single sale, and then sit back and watch the money roll in. It's what countless go-getters have been doing since the first edition of this book hit the entrepreneurial world like a tidal wave-and if you follow the steps laid out, you can experience the same. Stephen Key has spent the past 30 years developing ideas for new products, licensing them, and collecting royalty checks. Big companies know that the best ideas come from people like you, and they're willing to pay big money for them. They pay for your patents, they handle manufacturing and distribution, they take on all the risk. And you retire early-or move on to your next idea.". 
530 |a Also available in print edition. 
533 |a Electronic reproduction.  |b New York, N.Y. :  |c McGraw Hill,   |d 2016.  |n Mode of access: World Wide Web.  |n System requirements: Web browser.  |n Access may be restricted to users at subscribing institutions. 
538 |a Mode of access: Internet via World Wide Web. 
546 |a In English. 
588 |a Description based on e-Publication PDF. 
650 0 |a Inventions  |x Marketing. 
650 0 |a Entrepreneurship. 
650 0 |a Inventions. 
650 0 |a New business enterprises  |x Management. 
655 0 |a Electronic books. 
776 0 |i Print version:   |t One Simple Idea, Revised and Expanded Edition : Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work.  |b First edition.  |d New York, N.Y. : McGraw-Hill Education, 2016  |w (OCoLC)915323894 
830 0 |a McGraw-Hill's AccessEngineering. 
856 4 0 |u https://accessengineeringlibrary.uam.elogim.com/content/book/9781259589676  |z Texto completo 

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