The Startup Equation: A Visual Guidebook to Building Your Startup /

Annotation Visualize Your Successful New BusinessYou have a great idea for a new business. Now what? How do you turn that great idea into a viable business? Leveraging visual tools, The Startup Equation leads you step by step through the decisions you need to make to find your perfect startup model....

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Fisher, Steve (Autor), Duane, Ja-Nae (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, N.Y. : McGraw-Hill Education, [2015]
Edición:First edition.
Colección:McGraw-Hill's AccessEngineering.
Temas:
New business enterprises.
Entrepreneurship.
Electronic books.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover
  • Title Page
  • Copyright Page
  • Contents
  • Acknowledgments
  • Foreword
  • Our Story
  • Section 1 Discovering the Equation
  • 1. The Age of YOU: The Entrepreneur
  • 2. The Rise of the Startup Economy
  • 3. The Six Forces of Change
  • 4. The Startup Equation
  • Section 2 Building the Foundation
  • 5. The Entrepreneur?s Journey
  • 6. The Big Idea
  • 7. Strength in Agility
  • Section 3 Crafting the Experience
  • 8. Culture of Wow
  • 9. Rewards of Great Teams
  • 10. Creating Great Customer Experiences
  • 11. The New Brand Order
  • Section 4 Growing the Dream
  • 12. No Money, No Excuses
  • 13. Startup Marketing Alchemy
  • 14. ROI of Happy Customers
  • 15. Scaling to New Heights
  • 16. Always Be Innovating
  • 17. The Exponential Power of the X-Factor
  • Section 5 Charting the Adventure
  • 18. Choose Your Own Adventure
  • Notes.

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