How We Make Stuff Now : Turn Ideas into Products That Build Successful Businesses /

"Do you have an idea for a business but don't know where to start? Thanks to high-speed Internet, game-changing technologies, and innovative new platforms, you can go from idea to marketplace on a shoestring budget--and join the growing movement of successful Makers who've built their...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Pieri, Jules (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, N.Y. : McGraw-Hill Education, [2019]
Edición:First edition.
Colección:McGraw-Hill's AccessEngineering.
Temas:
Inventions.
New products.
Entrepreneurship.
BUSINESS & ECONOMICS / Entrepreneurship
BUSINESS & ECONOMICS / New Business Enterprises
BUSINESS & ECONOMICS / Small Business
BUSINESS & ECONOMICS / Home-Based Businesses
Electronic books.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover
  • Title Page
  • Copyright Page
  • Dedication
  • CONTENTS
  • ACKNOWLEDGMENTS
  • INTRODUCTION
  • PART I Starting Your?Business
  • 1 A BRIEF HISTORY OF CONSUMER PRODUCTS
  • 2 WHERE DO GREAT IDEAS COME FROM?
  • 3 EDUCATING THE NEW ENTREPRENEUR
  • 4 TAPPING ESTABLISHED EXPERTISE
  • 5 MARKET RESEARCH
  • PART II Building?the 16?Competencies for Success
  • 6 DESIGN AND DOCUMENTATION
  • 7 INTELLECTUAL PROPERTY
  • 8 PROTOTYPING
  • 9 INDUSTRY ACCESS AND EXPOSURE
  • 10 FUNDING
  • 11 MANUFACTURING
  • 12 PACKAGING
  • 13 MARKETING
  • 14 RETAIL DISTRIBUTION
  • 15 DIRECT TO CONSUMER (DTC)
  • 16 LOGISTICS
  • 17 E-COMMERCE AND PAYMENTS
  • 18 CUSTOMER EXPERIENCE
  • 19 FINANCIAL MANAGEMENT
  • 20 INVENTORY MANAGEMENT
  • 21 GROWING INTO THE?FUTURE
  • CONCLUSION
  • NOTES
  • ABOUT THE MAKING OF THE?BOOK COVER
  • INDEX
  • ABOUT THE AUTHOR.

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