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Green giants : how smart companies turn sustainability into billion-dollar businesses /
This book examines nine companies that are merging social responsibility with wild profitability - and reveals the six factors responsible for their success, including: iconoclastic leadership fueled by deep conviction and a rebellious streak; disruptive innovation that uses sustainability to spur t...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
AMACOM - American Management Association,
[2015]
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Williams, E. Freya, |e author. | |
| 245 | 1 | 0 | |a Green giants : |b how smart companies turn sustainability into billion-dollar businesses / |c E. Freya Williams. |
| 264 | 1 | |a New York : |b AMACOM - American Management Association, |c [2015] | |
| 264 | 4 | |c ©2015 | |
| 300 | |a 1 online resource | ||
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| 588 | 0 | |a Print version record. | |
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Introduction: billion with a "B" -- The iconoclastic leader -- Disruptive innovation -- A higher purpose -- Built in, not bolted on -- Mainstream appeal -- A new behavioral contract -- Index. | |
| 520 | |a This book examines nine companies that are merging social responsibility with wild profitability - and reveals the six factors responsible for their success, including: iconoclastic leadership fueled by deep conviction and a rebellious streak; disruptive innovation that uses sustainability to spur the development of radically better products and services; a higher purpose that ignites the company - when the mission leads, profits follow. This new breed of billion-dollar businesses proves it's possible to achieve enormous success while implementing sustainable principles that help consumers live better lives. Packed with eye-opening research, exclusive interviews, and enlightening examples from Chipotle, Toyota, Unilever, Tesla, General Electric, and more, this book serves as a blueprint for sustainable success that anyone can follow. -- |c Edited summary from book. | ||
| 590 | |a Knovel |b ACADEMIC - General Engineering & Project Administration | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Leadership. | |
| 650 | 0 | |a Social responsibility of business. | |
| 650 | 0 | |a Industrial management |x Environmental aspects. | |
| 650 | 0 | |a Success in business. | |
| 650 | 6 | |a Leadership. | |
| 650 | 6 | |a Entreprises |x Responsabilité sociale. | |
| 650 | 6 | |a Gestion d'entreprise |x Aspect de l'environnement. | |
| 650 | 6 | |a Succès dans les affaires. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a Industrial management |x Environmental aspects |2 fast | |
| 650 | 7 | |a Leadership |2 fast | |
| 650 | 7 | |a Social responsibility of business |2 fast | |
| 650 | 7 | |a Success in business |2 fast | |
| 776 | 0 | 8 | |i Print version: |a Williams, E. Freya. |t Green giants. |b First Edition |z 9780814436134 |w (DLC) 2015003047 |w (OCoLC)898167427 |
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