Winning women's hearts and minds : selling Cold War culture in the US and the USSR /

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Winning Women's Hearts and Minds focuses on women, gender, and the politics of selling US consumer culture and domesticity during the early Cold War through ""polite propaganda.""

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Cucuz, Diana (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Toronto ; Buffalo ; London : University of Toronto Press, [2023]
Temas:
United States Information Agency > History.
United States Information Agency.
1900-1999
Women > Press coverage > United States > History > 20th century.
Women > Soviet Union > Social conditions.
Women > Soviet Union > Economic conditions.
Cold War > Propaganda.
Propaganda, American > Soviet Union > History.
Cultural diplomacy > United States > History > 20th century.
Women consumers > United States > History > 20th century.
Consumption (Economics) > United States > History > 20th century.
Women's periodicals, American > History > 20th century.
Popular literature > United States > History and criticism.
HISTORY / Russia & the Former Soviet Union.
Consumption (Economics)
Cultural diplomacy.
Popular literature.
Propaganda, American.
Women consumers.
Women > Economic conditions.
Women > Press coverage.
Women > Social conditions.
Women's periodicals, American.
Soviet Union.
United States.
Criticism, interpretation, etc.
History.
Acceso en línea:Texto completo

MARC

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049 |a UAMI 
100 1 |a Cucuz, Diana,  |e author. 
245 1 0 |a Winning women's hearts and minds :  |b selling Cold War culture in the US and the USSR /  |c Diana Cucuz. 
264 1 |a Toronto ;  |a Buffalo ;  |a London :  |b University of Toronto Press,  |c [2023] 
264 4 |c Ã2023 
300 |a 1 online resource (xv, 317 pages) :  |b illustrations (some color). 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
505 0 |a The "Modern Woman": The "Special Privileges" of American Womanhood in the Ladies' Home Journal -- The "Babushka": The "Special Hardships" of Russian Womanhood in the Ladies' Home Journal -- Selling the American Way Abroad: The Beginnings of Cold War Cultural Diplomacy in the Soviet Union -- Modelling the American Dream: Fashion and Femininity in Amerika -- Living the American Dream: The Happy Homemaker in Amerika -- Amerika, USSR, and a Woman's Proper Place in the 1960s. 
520 |a Winning Women's Hearts and Minds focuses on women, gender, and the politics of selling US consumer culture and domesticity during the early Cold War through ""polite propaganda."" 
588 0 |a Online resource; title from PDF title page (De Gruyter platform, viewed March 10, 2023). 
590 |a JSTOR  |b Books at JSTOR All Purchased 
590 |a JSTOR  |b Books at JSTOR Demand Driven Acquisitions (DDA) 
610 2 0 |a United States Information Agency  |x History. 
610 2 7 |a United States Information Agency.  |2 fast  |0 (OCoLC)fst00576010 
650 0 |a Women  |x Press coverage  |z United States  |x History  |y 20th century. 
650 0 |a Women  |z Soviet Union  |x Social conditions. 
650 0 |a Women  |z Soviet Union  |x Economic conditions. 
650 0 |a Cold War  |x Propaganda. 
650 0 |a Propaganda, American  |z Soviet Union  |x History. 
650 0 |a Cultural diplomacy  |z United States  |x History  |y 20th century. 
650 0 |a Women consumers  |z United States  |x History  |y 20th century. 
650 0 |a Consumption (Economics)  |z United States  |x History  |y 20th century. 
650 0 |a Women's periodicals, American  |x History  |y 20th century. 
650 0 |a Popular literature  |z United States  |x History and criticism. 
650 7 |a HISTORY / Russia & the Former Soviet Union.  |2 bisacsh 
650 7 |a Consumption (Economics)  |2 fast  |0 (OCoLC)fst00876455 
650 7 |a Cultural diplomacy.  |2 fast  |0 (OCoLC)fst01893393 
650 7 |a Popular literature.  |2 fast  |0 (OCoLC)fst01071405 
650 7 |a Propaganda, American.  |2 fast  |0 (OCoLC)fst01078968 
650 7 |a Women consumers.  |2 fast  |0 (OCoLC)fst01177530 
650 7 |a Women  |x Economic conditions.  |2 fast  |0 (OCoLC)fst01176665 
650 7 |a Women  |x Press coverage.  |2 fast  |0 (OCoLC)fst01176887 
650 7 |a Women  |x Social conditions.  |2 fast  |0 (OCoLC)fst01176947 
650 7 |a Women's periodicals, American.  |2 fast  |0 (OCoLC)fst01178766 
651 7 |a Soviet Union.  |2 fast  |0 (OCoLC)fst01210281 
651 7 |a United States.  |2 fast  |0 (OCoLC)fst01204155 
648 7 |a 1900-1999  |2 fast 
655 7 |a Criticism, interpretation, etc.  |2 fast  |0 (OCoLC)fst01411635 
655 7 |a History.  |2 fast  |0 (OCoLC)fst01411628 
776 0 8 |i Print version:  |a Cucuz, Diana.  |t Winning women's hearts and minds.  |d Toronto ; Buffalo ; London : University of Toronto Press, 2022  |z 1487503776  |w (OCoLC)1280278067 
856 4 0 |u https://jstor.uam.elogim.com/stable/10.3138/j.ctv37xg0s8  |z Texto completo 
938 |a Askews and Holts Library Services  |b ASKH  |n AH41222708 
938 |a De Gruyter  |b DEGR  |n 9781487518721 
938 |a ProQuest Ebook Central  |b EBLB  |n EBL30364122 
938 |a ProQuest Ebook Central  |b EBLB  |n EBL30364122 
994 |a 92  |b IZTAP 

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