Just 'a machine for doing business'? : sociomaterial configurations of the intranet in a post-merger telecommunications company /
How does a new intranet shape an ongoing merger integration process? Katja Schönian analyses internal communication and branding strategies in connection with the implementation of a new company intranet. Based on qualitative data, the study contrasts managerial expectations and everyday usage of t...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Bielefeld :
Transcript,
[2022]
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Colección: | Arbeit und Organisation ;
Bd. 8. |
Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Cover
- Contents
- Acknowledgements
- 1 Introduction: Intranet technologies
- 1.1 Just "a machine for doing business"?
- 1.2 The post-industrial economy: Cognitive-cultural capitalism and "immaterial labour"
- 1.3 Research questions and observations
- 1.4 Theories of practice in organisation researchand Science & Technology Studies
- 1.5 A practice-theoretical understanding of mergers and organisational cultures
- 1.6 Empirical Case: The intranet in Telecompany-X
- 1.7 More than a machine for doing business
- 1.8 Chapter outline
- 2 Researching the Intranet in Telecompany-X: Methodological Considerations
- 2.1 Methodological rationale
- 2.2 Entering field sites: Initial interviews
- 2.3 Extending sites, aligning focus: Telecompany-X
- 2.3.1 Gaining access
- 2.3.2 Maintaining access
- 2.3.3 Two groups of employees
- 2.4 Generating field data: Opportunities and limitations
- 2.4.1 Company visits and 'guided tours' through the intranet
- 2.4.2 In there, but outside: Shifting research positions
- 2.5 Analysing field data: Crafting the research narrative
- 2.5.1 Selecting analytical themes from interviews with software developers and others
- 2.5.2 Identifying analytical topics from company visits and 'guided tours' through the intranet
- 2.5.3 Organising analytical themes and topics
- 3 Cultivating differences: Orientation and sensemaking in the post-merger company
- 3.1 Merger processes in research and literature: Corporate cultures and organisational control
- 3.2 Post-industrial management practices: Organisational identity work and regulation
- 3.3 Caught in difference: Orientation in the merging company
- 3.4 Making sense of the post-merger company: The discursive construction of (in-)distinctiveness
- 3.4.1 Upholding difference: "These were totally different worlds clashing"
- 3.4.2 Overlooking and downplaying difference, nurturing coherence: "That doesn't exist anymore, the division"
- 3.5 Integrating post-merger identity work
- 4 A "medium of Internal Communications" and an "employee-portal": The divided Intranet
- 4.1 The intranet's starting page and newsfeed
- 4.2 Branding the merger: Corporate and internal brand management in Telecompany-X
- 4.3 The intranet as a "medium of Internal Communications"
- 4.3.1 Beyond the intranet: Constructing the "Einfach Macher"
- 4.3.2 The intranet as 'integration' and 'change' agent
- 4.4 A "tool of purpose": The intranet as part of everyday work
- 4.4.1 Un-reading the newsfeed: "You would need time to read through it"
- 4.4.2 Hierarchising content and applications: "This is playing around"
- 4.4.3 Making fun of identification and team building efforts: "But we rarely watch TV, only at home"
- 4.5 A divided intranet that engages the 'many' users