The unicorn's shadow : combating the dangerous myths that hold back startups, founders, and investors /
"When you think of a successful entrepreneur, who comes to mind? Bill Gates? Mark Zuckerberg? Or maybe even Jesse Eisenberg, the man who played Zuckerberg in The Social Network? It may surprise you that most successful founders look very different from Zuckerberg or Gates. In fact, most startup...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Philadelphia, PA :
Wharton School Press,
[2020]
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Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Founders: Zuckerberg's Shade and the Specter of Gates
- Ideas: Searching for a Light Bulb Funding : Branching Paths
- Pitching: Talking Your Startup into Existence
- Growth: Lighting a Fire
- Conclusion: Myths and Monomyths in the Shadow of the Unicorn.