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The unicorn's shadow : combating the dangerous myths that hold back startups, founders, and investors /
"When you think of a successful entrepreneur, who comes to mind? Bill Gates? Mark Zuckerberg? Or maybe even Jesse Eisenberg, the man who played Zuckerberg in The Social Network? It may surprise you that most successful founders look very different from Zuckerberg or Gates. In fact, most startup...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Philadelphia, PA :
Wharton School Press,
[2020]
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Mollick, Ethan, |e author. | |
| 245 | 1 | 4 | |a The unicorn's shadow : |b combating the dangerous myths that hold back startups, founders, and investors / |c Ethan Mollick. |
| 264 | 1 | |a Philadelphia, PA : |b Wharton School Press, |c [2020] | |
| 264 | 4 | |c Ã2020 | |
| 300 | |a 1 online resource (xi, 102 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 520 | |a "When you think of a successful entrepreneur, who comes to mind? Bill Gates? Mark Zuckerberg? Or maybe even Jesse Eisenberg, the man who played Zuckerberg in The Social Network? It may surprise you that most successful founders look very different from Zuckerberg or Gates. In fact, most startup origin stories are very different from the famous "unicorns" that have achieved valuations of over $1 billion, from Facebook to Google to Uber. In The Unicorn's Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors, Wharton School professor Ethan Mollick takes us to the forefront of an empirical revolution in entrepreneurship. New data and better research methods have overturned the conventional wisdom behind what a successful founder looks like, how they succeed, and how the startup ecosystem works."-- |c Amazon.com | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | 0 | |t Founders: Zuckerberg's Shade and the Specter of Gates -- |t Ideas: Searching for a Light Bulb Funding : Branching Paths -- |t Pitching: Talking Your Startup into Existence -- |t Growth: Lighting a Fire -- |t Conclusion: Myths and Monomyths in the Shadow of the Unicorn. |
| 590 | |a JSTOR |b Books at JSTOR Demand Driven Acquisitions (DDA) | ||
| 590 | |a JSTOR |b Books at JSTOR All Purchased | ||
| 650 | 0 | |a Entrepreneurship. | |
| 650 | 0 | |a New business enterprises. | |
| 650 | 2 | |a Entrepreneurship | |
| 650 | 6 | |a Entrepreneuriat. | |
| 650 | 6 | |a Nouvelles entreprises. | |
| 650 | 7 | |a entrepreneurs. |2 aat | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Entrepreneurship. |2 bisacsh | |
| 650 | 7 | |a Entrepreneurship |2 fast | |
| 650 | 7 | |a New business enterprises |2 fast | |
| 776 | 0 | 8 | |i Print version: |a Mollick, Ethan. |t Unicorn's shadow. |d Philadelphia, PA : Wharton School Press, [2020] |z 9781613630969 |w (OCoLC)1200521129 |
| 856 | 4 | 0 | |u https://jstor.uam.elogim.com/stable/10.2307/j.ctv2hdrf38 |z Texto completo |
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