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The cycle : a practical approach to managing arts organizations /

In the third book of his trilogy on creating and sustaining arts organizations, the author reveals the hidden engine that powers consistent success. According to the author, successful arts organizations pursue strong programmatic marketing campaigns that compel people to buy tickets, enroll in clas...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Kaiser, Michael M., 1953-
Otros Autores: Egan, Brett E.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Waltham, Massachusetts : Brandeis University Press, [2013]
Temas:
Acceso en línea:Texto completo

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