How to interview and conduct focus groups /

"This book guides undergraduate and masters-level students through the steps to conducting a research project that uses personal interviews or focus groups. It provides tips on how to plan for and conduct the interview or focus group, and how to analyze the qualitative data.Readers will learn h...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Katz-Buonincontro, Jen (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Washington, DC : American Psychological Association, [2022]
Colección:Concise guides to conducting behavioral, health, and social science research series.
Temas:
Focus groups.
Social sciences > Research > Methodology.
Interviewing in sociology.
Sciences sociales > Recherche > Méthodologie.
Entretiens (Sociologie)
PSYCHOLOGY / Research & Methodology.
SOCIAL SCIENCE / Research.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Qualitative research essentials
  • Interviews
  • Focus groups
  • Combining interviews and focus groups and mixing methods
  • Addressing rigor, validity, and reliability
  • Transcribing and coding
  • Analyzing qualitative data
  • Writing up and publishing results.

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