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The uncertainty mindset innovation insights from the frontiers of food

Drawing on years of unprecedented access to the best and most influential culinary R & D teams in the world, Vaughn Tan reveals how they exemplify what he calls the uncertainty mindset. A revelatory look at the R & D kitchen, The Uncertainty Mindset upends conventional wisdom about how to or...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Tan, Vaughn (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York Columbia University Press [2020]
Temas:
Acceso en línea:Texto completo

MARC

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505 0 |a Intro -- Table of Contents -- Preface -- Acknowledgments -- Part I.A Partial History of New Ideas in Food -- 1. From the Margins to the Center -- 2. The Undercurrents of the New -- Part II. What Is Innovation in Food? -- 3. Well-Known, Barely Understood -- 4. Four Types of New Ideas in Food -- Part III. Innovation Is Uncertainty -- 5. A Nondelusional Worldview -- 6. The Uncertainty Mindset -- Part IV. Building the Ever-Changing Team -- 7. Innovation Implies Change -- 8. Building Innovation Dream Teams -- Part V. Creating the New Familiar -- 9. The Power of Familiar Novelty 
505 8 |a 10. Learning House Style -- Part VI. Staying in the Discomfort Zone -- 11. The Motivation Paradox -- 12. Desperation by Design -- Part VII. Insights from the Frontiers of Food -- 13. All Change -- 14. A Mindset for an Uncertain World -- Notes -- References -- Index 
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