Changing the game : my career in collegiate sports marketing /

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"Many Kentuckians, especially those involved in intercollegiate athletics, have heard the name Jim Host. But few, even those influenced by his professional accomplishments, know his full story. Host played a crucial role in the development of collegiate sports. Taking on numerous responsibiliti...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Host, Jim, 1937- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Lexington : The University Press of Kentucky, 2020.
Temas:
Host, Jim, > 1937-
Sports > United States > Marketing.
Radio broadcasting of sports > United States.
Television broadcasting of sports > United States.
College sports > Economic aspects > United States.
Émissions sportives radiophoniques > États-Unis.
Émissions sportives télévisées > États-Unis.
Sports universitaires > Aspect économique > États-Unis.
BIOGRAPHY & AUTOBIOGRAPHY > Business.
College sports > Economic aspects.
Radio broadcasting of sports.
Sports > Marketing.
Television broadcasting of sports.
United States.
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