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The art of ideas : creative thinking for work and life /
Great ideas don't just happen. Innovation springs from creative thinking--a method of the human mind that we can study and learn. In The Art of Ideas, William Duggan and Amy Murphy bring together business concepts with stories of creativity in art, politics, and history to provide a visual and...
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
Columbia Business School Publishing,
[2020]
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Duggan, William, |e author. | |
| 245 | 1 | 4 | |a The art of ideas : |b creative thinking for work and life / |c William Duggan and Amy Murphy ; [Laura Dabalsa, illustrator]. |
| 264 | 1 | |a New York : |b Columbia Business School Publishing, |c [2020] | |
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| 520 | |a Great ideas don't just happen. Innovation springs from creative thinking--a method of the human mind that we can study and learn. In The Art of Ideas, William Duggan and Amy Murphy bring together business concepts with stories of creativity in art, politics, and history to provide a visual and accessible guide to the art and science of new and useful ideas. In chapters accompanied by charming and inviting illustrations, Duggan and Murphy detail how to spark your own ideas and what to do while waiting for inspiration to strike. They show that regardless of the field, innovations happen in the same way: examples from history, presence of mind, creative combination, and resolution to action. The Art of Ideas features case studies and exercises that explain how to break down problems, search for precedents, and creatively combine past models to form new ideas. It showcases how Picasso developed his painting style, how Gandhi became the man we know today, and how Netflix came to disrupt the movie-rental business. Lavishly illustrated in an appealing artistic style, The Art of Ideas helps readers unlock the secret to creativity in business and in life. | ||
| 588 | 0 | |a On-line resource; title from PDF title page (EBSCO, viewed October 30, 2019) | |
| 505 | 0 | |a Part I: Idea -- Part II: Method -- Part III: Life -- Conclusion | |
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| 590 | |a JSTOR |b Books at JSTOR Evidence Based Acquisitions | ||
| 650 | 0 | |a Creative ability in business. | |
| 650 | 0 | |a Success in business. | |
| 650 | 6 | |a Créativité dans les affaires. | |
| 650 | 6 | |a Succès dans les affaires. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Decision-Making & Problem Solving. |2 bisacsh | |
| 650 | 7 | |a Creative ability in business. |2 fast |0 (OCoLC)fst00882438 | |
| 650 | 7 | |a Success in business. |2 fast |0 (OCoLC)fst01137062 | |
| 700 | 1 | |a Murphy, Amy |q (Amy Berth), |d 1984- |e author. | |
| 700 | 1 | |a Dabalsa, Laura, |e illustrator. | |
| 856 | 4 | 0 | |u https://jstor.uam.elogim.com/stable/10.7312/dugg17940 |z Texto completo |
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