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Selling the economic miracle : economic reconstruction and politics in West Germany, 1949-1957 /

Through an examination of election campaign propaganda and various public relations campaigns, reflecting new electioneering techniques borrowed from the United States, this work explores how conservative political and economic groups sought to construct and sell a political meaning of the Social Ma...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Spicka, Mark E.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Berghahn Books, 2007.
Colección:Monographs in German history ; v. 18.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 0 |a Selling the economic miracle :  |b economic reconstruction and politics in West Germany, 1949-1957 /  |c Mark E. Spicka. 
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490 1 |a Monographs in German history ;  |v v. 18 
490 1 |a Monographs in German history Selling the economic miracle 
504 |a Includes bibliographical references (pages 262-276) and index. 
505 0 |a Origins of the social market economy and the currency reform of 1948 -- Market or planned? the 1949 Bundestag election -- The Korean crisis, the social market economy, and public opinion -- Public relations for the social market economy : die Waage -- Creating a CDU/CSU public relations machine : the 1953 Bundestag election -- The triumph of the economic miracle : the CDU/CSU and the 1957 Bundestag election. 
500 |a Bibliographic Level Mode of Issuance: Monograph. 
546 |a English. 
520 |a Through an examination of election campaign propaganda and various public relations campaigns, reflecting new electioneering techniques borrowed from the United States, this work explores how conservative political and economic groups sought to construct and sell a political meaning of the Social Market Economy and the Economic Miracle in West Germany during the 1950s. The political meaning of economics contributed to conservative electoral success, constructed a new belief in the free market economy within West German society, and provided legitimacy and political stability for the new Federal Republic of Germany. 
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776 0 8 |i Print version:  |a Spicka, Mark E.  |t Selling the economic miracle.  |d New York : Berghahn Books, 2007  |w (DLC) 2006100353 
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