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Guerrilla marketing : contrainsurgencia y capitalismo en Colombia /
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Español Inglés |
| Publicado: |
Bogotá :
Editorial Universidad del Rosario,
[2019]
|
| Edición: | Primera edición en español. |
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
| LEADER | 00000cam a2200000 i 4500 | ||
|---|---|---|---|
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| 003 | OCoLC | ||
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| 100 | 1 | |a Fattal, Alexander L., |e author. | |
| 240 | 1 | 0 | |a Guerrilla marketing. |l Spanish |s (Klatt and Ramírez) |
| 245 | 1 | 0 | |a Guerrilla marketing : |b contrainsurgencia y capitalismo en Colombia / |c Alexander L. Fattal ; traducción a cargo de Andy Klatt y María Clemencia Ramírez. |
| 250 | |a Primera edición en español. | ||
| 264 | 1 | |a Bogotá : |b Editorial Universidad del Rosario, |c [2019] | |
| 300 | |a 1 online resource | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 347 | |a text file |2 rdaft | ||
| 347 | |b PDF | ||
| 347 | |b EPUB | ||
| 504 | |a Includes bibliographical references. | ||
| 546 | |a Text in Spanish; with abstracts in Spanish and English. | ||
| 590 | |a JSTOR |b Books at JSTOR All Purchased | ||
| 590 | |a JSTOR |b Books at JSTOR Demand Driven Acquisitions (DDA) | ||
| 610 | 2 | 0 | |a Fuerzas Armadas Revolucionarias de Colombia. |
| 610 | 2 | 7 | |a Fuerzas Armadas Revolucionarias de Colombia |2 fast |
| 650 | 0 | |a Marketing |x Political aspects |z Colombia. | |
| 651 | 0 | |a Colombia |x Politics and government |y 1974- | |
| 650 | 0 | |a Propaganda |z Colombia. | |
| 650 | 0 | |a Counterinsurgency |z Colombia. | |
| 650 | 0 | |a Mass media and peace |z Colombia. | |
| 650 | 0 | |a Mass media and war |z Colombia. | |
| 650 | 0 | |a Insurgency |z Colombia. | |
| 650 | 6 | |a Marketing |x Aspect politique |z Colombie. | |
| 650 | 6 | |a Propagande |z Colombie. | |
| 650 | 6 | |a Contre-rébellion |z Colombie. | |
| 650 | 6 | |a Médias et paix |z Colombie. | |
| 650 | 6 | |a Médias et guerre |z Colombie. | |
| 650 | 6 | |a Révoltes |z Colombie. | |
| 650 | 7 | |a Propaganda |2 fast | |
| 650 | 7 | |a Politics and government |2 fast | |
| 650 | 7 | |a Mass media and war |2 fast | |
| 650 | 7 | |a Mass media and peace |2 fast | |
| 650 | 7 | |a Insurgency |2 fast | |
| 650 | 7 | |a Counterinsurgency |2 fast | |
| 651 | 7 | |a Colombia |2 fast | |
| 648 | 7 | |a Since 1974 |2 fast | |
| 700 | 1 | |a Klatt, Andy, |e translator. | |
| 700 | 1 | |a Ramírez, María Clemencia, |e translator. | |
| 700 | 1 | |i Translation of: |a Fattal, Alexander L. |t Guerrilla marketing. | |
| 776 | 0 | 8 | |i Print version: |a Fattal, Alexander L. |s Guerrilla marketing. Spanish. |t Guerrilla marketing. |d Bogota : Universidad del Rosario, 2019 |w (OCoLC)1122862970 |
| 856 | 4 | 0 | |u https://jstor.uam.elogim.com/stable/10.2307/j.ctvpbnnxb |z Texto completo |
| 938 | |a Digitalia Publishing |b DGIT |n DIGUDROS0422 | ||
| 938 | |a YBP Library Services |b YANK |n 16425934 | ||
| 994 | |a 92 |b IZTAP | ||