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Geschlechtsdiskriminierende Wirtschaftswerbung : zur Rechtmäßigkeit eines Verbots geschlechtsdiskriminierender Werbung im UWG /
Since the 1970s sexism in advertising has been the subject of many political and social discourses as well as the reason for social-scientific research. For the first time, the problem is analysed thoroughly in its legal dimensions. Based on social-scientific research and a critical analysis of the...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Tesis Electrónico eBook |
| Idioma: | Alemán |
| Publicado: |
Baden-Baden :
Nomos,
2014.
|
| Edición: | 1. Auflage. |
| Colección: | Schriften zur Gleichstellung der Frau ;
Bd. 40. |
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 020 | |z 9783848718498 | ||
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| 049 | |a UAMI | ||
| 100 | 1 | |a Völzmann, Berit, |e author. | |
| 245 | 1 | 0 | |a Geschlechtsdiskriminierende Wirtschaftswerbung : |b zur Rechtmäßigkeit eines Verbots geschlechtsdiskriminierender Werbung im UWG / |c Berit Völzmann. |
| 250 | |a 1. Auflage. | ||
| 264 | 1 | |a Baden-Baden : |b Nomos, |c 2014. | |
| 264 | 4 | |c ©2014 | |
| 300 | |a 1 online resource (327 pages) : |b photographs | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 347 | |a data file | ||
| 490 | 1 | |a Schriften zur Gleichstellung ; |v Band 40 | |
| 502 | |b Ph. D. |c Universität zu Köln |d 2014 | ||
| 504 | |a Includes bibliographical references. | ||
| 588 | 0 | |a Print version record. | |
| 520 | |a Since the 1970s sexism in advertising has been the subject of many political and social discourses as well as the reason for social-scientific research. For the first time, the problem is analysed thoroughly in its legal dimensions. Based on social-scientific research and a critical analysis of the efficiency of the German Advertising Standards Authority the examination of the German constitutional law reveals in which regards gender-discriminating advertising violates constitutional rights and to what extent a legal prohibition of such advertising would be justified. Following a subsumption under European law the author analyses if the German UWG (Act Against Unfair Competition) is a possible instrument of regulation to ensure protection against gender discriminating advertising. The author substantiates that the UWG is to be interpreted value-related and assigns the constitutional assessments to the unfair competition law. The thesis concludes with a suggestion for a norm that contains the prohibition of gender-discriminating advertising to be implemented in the UWG. | ||
| 590 | |a JSTOR |b Books at JSTOR Open Access | ||
| 590 | |a JSTOR |b Books at JSTOR All Purchased | ||
| 650 | 0 | |a Advertising laws |z Germany. | |
| 650 | 0 | |a Discrimination in the advertising industry |z Germany. | |
| 650 | 0 | |a Sex role in advertising |z Germany. | |
| 650 | 0 | |a Sex discrimination |x Law and legislation |z Germany. | |
| 650 | 0 | |a Competition, Unfair |z Germany. | |
| 650 | 6 | |a Rôle selon le sexe dans la publicité |z Allemagne. | |
| 650 | 7 | |a LAW |x Reference. |2 bisacsh | |
| 650 | 7 | |a Advertising laws. |2 fast |0 (OCoLC)fst00797864 | |
| 650 | 7 | |a Competition, Unfair. |2 fast |0 (OCoLC)fst00871522 | |
| 650 | 7 | |a Discrimination in the advertising industry. |2 fast |0 (OCoLC)fst01893512 | |
| 650 | 7 | |a Sex discrimination |x Law and legislation. |2 fast |0 (OCoLC)fst01114369 | |
| 650 | 7 | |a Sex role in advertising. |2 fast |0 (OCoLC)fst01114644 | |
| 651 | 7 | |a Germany. |2 fast |0 (OCoLC)fst01210272 | |
| 655 | 7 | |a Academic theses. |2 fast |0 (OCoLC)fst01726453 | |
| 655 | 7 | |a Academic theses. |2 lcgft | |
| 655 | 7 | |a Thèses et écrits académiques. |2 rvmgf | |
| 776 | 0 | 8 | |i Print version: |a Völzmann, Berit. |t Geschlechtsdiskriminierende Wirtschaftswerbung. |b 1. Auflage. |d Baden-Baden : Nomos, 2014 |z 9783848718498 |w (OCoLC)906785141 |
| 830 | 0 | |a Schriften zur Gleichstellung der Frau ; |v Bd. 40. | |
| 856 | 4 | 0 | |u https://jstor.uam.elogim.com/stable/10.2307/j.ctv941qmc |z Texto completo |
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