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The gender effect : capitalism, feminism, and the corporate politics of development /

"How and why are U.S. transnational corporations investing in the lives, educations, and futures of poor, racialized girls and women in the Global South? Is it a solution to ending poverty? Or is it a pursuit of economic growth and corporate profit? Drawing on more than a decade of research in...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Moeller, Kathryn (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oakland, California : University of California Press, [2018]
Temas:
Acceso en línea:Texto completo

MARC

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100 1 |a Moeller, Kathryn,  |e author. 
245 1 4 |a The gender effect :  |b capitalism, feminism, and the corporate politics of development /  |c Kathryn Moeller. 
246 3 |a Girl effect 
264 1 |a Oakland, California :  |b University of California Press,  |c [2018] 
264 4 |c ©2018 
300 |a 1 online resource (xxiii, 292 pages) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
505 0 |a Introduction : corporatized development -- The Girl Effect as apparatus -- The historical rise of the girl effect -- The spectacle of empowering girls and women -- Searching for third world potential -- Proving the girl effect -- Negotiating corporatized development -- Conclusion : accelerating and freeing the girl effect. 
520 |a "How and why are U.S. transnational corporations investing in the lives, educations, and futures of poor, racialized girls and women in the Global South? Is it a solution to ending poverty? Or is it a pursuit of economic growth and corporate profit? Drawing on more than a decade of research in the United States and Brazil, this book focuses on how the philanthropic, social responsibility, and business practices of various corporations use a logic of development that positions girls and women as instruments of poverty alleviation and new frontiers for capitalist accumulation. Using the Girl Effect, the philanthropic brand of Nike, Inc., as a central case study, the book examines how these corporations seek to address the problems of gendered poverty and inequality, yet do so using an instrumental logic that shifts the burden of development onto girls and women without transforming the structural conditions that produce poverty. These practices, in turn, enable corporations to expand their legitimacy, authority, and reach while sidestepping contradictions in their business practices that often exacerbate conditions of vulnerability for girls and women. With a keen eye towards justice, author Kathryn Moeller concludes that these corporatized development practices de-politicize girls' and women's demands for fair labor practices and a just global economy."--Provided by publisher. 
588 0 |a Online resource; title from digital title page (viewed on April 17, 2018). 
546 |a In English. 
590 |a JSTOR  |b Books at JSTOR Demand Driven Acquisitions (DDA) 
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590 |a JSTOR  |b Books at JSTOR Evidence Based Acquisitions 
610 2 0 |a Girl Effect (Organization) 
610 2 0 |a Nike (Firm) 
610 2 7 |a Girl Effect (Organization)  |2 fast 
610 2 7 |a Nike (Firm)  |2 fast 
650 0 |a Corporations  |x Charitable contributions  |v Case studies. 
650 0 |a Corporate image  |x Management. 
650 0 |a Young women  |x Services for  |z Developing countries. 
650 0 |a Poor girls  |x Services for  |z Developing countries. 
650 6 |a Entreprises  |x Image  |x Gestion. 
650 6 |a Sociétés  |x Dons de charité  |v Études de cas. 
650 7 |a POLITICAL SCIENCE  |x Public Policy  |x Social Security.  |2 bisacsh 
650 7 |a POLITICAL SCIENCE  |x Public Policy  |x Social Services & Welfare.  |2 bisacsh 
650 7 |a SOCIAL SCIENCE  |x Gender Studies.  |2 bisacsh 
650 7 |a Corporations  |x Charitable contributions  |2 fast 
650 7 |a Young women  |x Services for  |2 fast 
651 7 |a Developing countries  |2 fast 
655 7 |a Case studies  |2 fast 
655 7 |a Case studies.  |2 lcgft 
655 7 |a Études de cas.  |2 rvmgf 
776 0 8 |i Print version:  |a Moeller, Kathryn.  |t Gender effect.  |d Oakland, California : University of California Press, [2018]  |z 9780520286382  |w (DLC) 2017027256  |w (OCoLC)981118213 
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