(Not) getting paid to do what you love : gender, social media, and aspirational work /

"An illuminating investigation into a class of enterprising women aspiring to 'make it' in the social media economy but often finding only unpaid work. Profound transformations in our digital society have brought many enterprising women to social media platforms--from blogs to YouTube...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Duffy, Brooke Erin (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New Haven : Yale University Press, [2017]
Temas:
2000-2099
Online social networks > Economic aspects.
Vocational interests > Economic aspects > Sex differences.
Blogs > Economic aspects.
Fashion > Blogs > Economic aspects.
Fashion > Blogs > Social aspects.
Women in the mass media industry > Economic conditions.
Women > Economic aspects > United States > 21st century.
Businesswomen > 21st century > Attitudes.
Bloggers > Economic conditions.
Unpaid labor.
Social media > Economic aspects.
Social sciences in mass media.
Fashion merchandising > Computer network resources > Social aspects.
Feminist theory.
Réseaux sociaux (Internet) > Aspect économique.
Intérêts professionnels > Aspect économique > Différences entre sexes.
Blogues > Aspect économique.
Femmes dans l'industrie des médias > Conditions économiques.
Femmes > Aspect économique > États-Unis > 21e siècle.
Blogueurs > Conditions économiques.
Travail non rémunéré.
Médias sociaux > Aspect économique.
Sciences sociales dans les médias.
Théorie féministe.
PSYCHOLOGY > Social Psychology.
SOCIAL SCIENCE > Media Studies.
Women > Economic aspects.
Social sciences in mass media
Businesswomen > Attitudes
Feminist theory
Social media > Economic aspects
Unpaid labor
Business and Management.
United States
Electronic books.
History
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Entrepreneurial wishes and career dreams
  • The aspirational ethos: gender, consumerism, and labor
  • (Not) just for the fun of it: the labor of social media production
  • Branding the authentic self: the commercial appeal of "being real"
  • "And now, a word from our sponsor": attracting advertisers, building brands, leveraging (free) labor
  • The "Instagram filter": dispelling the myths of entrepreneurial glamour
  • Aspirational labor's (in)visibility
  • Epilogue: The aspirational labour of an academic.

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