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(Not) getting paid to do what you love : gender, social media, and aspirational work /

"An illuminating investigation into a class of enterprising women aspiring to 'make it' in the social media economy but often finding only unpaid work. Profound transformations in our digital society have brought many enterprising women to social media platforms--from blogs to YouTube...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Duffy, Brooke Erin (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New Haven : Yale University Press, [2017]
Temas:
Acceso en línea:Texto completo

MARC

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100 1 |a Duffy, Brooke Erin,  |e author. 
245 1 0 |a (Not) getting paid to do what you love :  |b gender, social media, and aspirational work /  |c Brooke Erin Duffy. 
246 3 0 |a Gender, social media, and aspirational work 
264 1 |a New Haven :  |b Yale University Press,  |c [2017] 
264 4 |c ©2017 
300 |a 1 online resource (xii, 308 pages) :  |b illustrations 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
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504 |a Includes bibliographical references and index. 
505 0 |a Entrepreneurial wishes and career dreams -- The aspirational ethos: gender, consumerism, and labor -- (Not) just for the fun of it: the labor of social media production -- Branding the authentic self: the commercial appeal of "being real" -- "And now, a word from our sponsor": attracting advertisers, building brands, leveraging (free) labor -- The "Instagram filter": dispelling the myths of entrepreneurial glamour -- Aspirational labor's (in)visibility -- Epilogue: The aspirational labour of an academic. 
520 |a "An illuminating investigation into a class of enterprising women aspiring to 'make it' in the social media economy but often finding only unpaid work. Profound transformations in our digital society have brought many enterprising women to social media platforms--from blogs to YouTube to Instagram--in hopes of channeling their talents into fulfilling careers. In this eye-opening book, Brooke Erin Duffy draws much-needed attention to the gap between the handful who find lucrative careers and the rest, whose 'passion projects' amount to free work for corporate brands. Drawing on interviews and fieldwork, Duffy offers fascinating insights into the work and lives of fashion bloggers, beauty vloggers, and designers. She connects the activities of these women to larger shifts in unpaid and gendered labor, offering a lens through which to understand, anticipate, and critique broader transformations in the creative economy. At a moment when social media offer the rousing assurance that anyone can 'make it'--and stand out among freelancers, temps, and gig workers--Duffy asks us all to consider the stakes of not getting paid to do what you love"--Provided by publisher. 
588 0 |a Print version record. 
590 |a JSTOR  |b Books at JSTOR Demand Driven Acquisitions (DDA) 
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650 0 |a Online social networks  |x Economic aspects. 
650 0 |a Vocational interests  |x Economic aspects  |x Sex differences. 
650 0 |a Blogs  |x Economic aspects. 
650 0 |a Fashion  |x Blogs  |x Economic aspects. 
650 0 |a Fashion  |x Blogs  |x Social aspects. 
650 0 |a Women in the mass media industry  |x Economic conditions. 
650 0 |a Women  |x Economic aspects  |z United States  |y 21st century. 
650 0 |a Businesswomen  |y 21st century  |x Attitudes. 
650 0 |a Bloggers  |x Economic conditions. 
650 0 |a Unpaid labor. 
650 0 |a Social media  |x Economic aspects. 
650 0 |a Social sciences in mass media. 
650 0 |a Fashion merchandising  |x Computer network resources  |x Social aspects. 
650 0 |a Feminist theory. 
650 6 |a Réseaux sociaux (Internet)  |x Aspect économique. 
650 6 |a Intérêts professionnels  |x Aspect économique  |x Différences entre sexes. 
650 6 |a Blogues  |x Aspect économique. 
650 6 |a Femmes dans l'industrie des médias  |x Conditions économiques. 
650 6 |a Femmes  |x Aspect économique  |z États-Unis  |y 21e siècle. 
650 6 |a Blogueurs  |x Conditions économiques. 
650 6 |a Travail non rémunéré. 
650 6 |a Médias sociaux  |x Aspect économique. 
650 6 |a Sciences sociales dans les médias. 
650 6 |a Théorie féministe. 
650 7 |a PSYCHOLOGY  |x Social Psychology.  |2 bisacsh 
650 7 |a SOCIAL SCIENCE  |x Media Studies.  |2 bisacsh 
650 7 |a Women  |x Economic aspects.  |2 fast  |0 (OCoLC)fst01176664 
650 7 |a Social sciences in mass media  |2 fast 
650 7 |a Businesswomen  |x Attitudes  |2 fast 
650 7 |a Feminist theory  |2 fast 
650 7 |a Social media  |x Economic aspects  |2 fast 
650 7 |a Unpaid labor  |2 fast 
651 7 |a United States  |2 fast 
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655 0 |a Electronic books. 
655 7 |a History  |2 fast 
776 0 8 |i Print version:  |a Duffy, Brooke Erin.  |t Not) getting paid to do what you love.  |d New Haven ; London : Yale University Press, [2017]  |z 0300218176  |w (DLC) 2016961763  |w (OCoLC)961308402 
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