Medienkultur und Unternehmenskultur im deutschsprachigen Publikumsverlag : Organisationale Veränderungsfähigkeit im Kontext der Digitalisierung. /
Digitization as a change in media technology puts pressure on the established structures of traditional media companies, such as most German-language general-interest publishers, to act. For this reason, the organizational ability to change in the digital age is becoming a competitive resource for t...
Clasificación: | Libro Electrónico |
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Autor principal: | Baumgartner, Jana |
Formato: | Electrónico eBook |
Idioma: | Alemán |
Publicado: |
Wiesbaden :
Harrassowitz, O,
2016.
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Colección: | Buchwissenschaftliche Beiträge aus dem Deutschen Bucharchiv München.
|
Temas: | |
Acceso en línea: | Texto completo |
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