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Redskins : insult and brand /

"Redskins: Insult and Brand examines how the ongoing struggle over the team name raises important questions about how white Americans perceive American Indians, about the cultural power of consumer brands, and about continuing obstacles to inclusion and equality. C. Richard King examines the hi...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: King, C. Richard, 1968- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Lincoln : University of Nebraska Press, [2016]
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:"Redskins: Insult and Brand examines how the ongoing struggle over the team name raises important questions about how white Americans perceive American Indians, about the cultural power of consumer brands, and about continuing obstacles to inclusion and equality. C. Richard King examines the history of the team's name, the evolution of the term "redskin," and the various ways in which people both support and oppose its use today. King's hard-hitting approach to the team's logo and mascot exposes the disturbing history of a moniker's association with the NFL--a multibillion-dollar entity that accepts public funds--as well as popular attitudes toward Native Americans today"--Provided by publisher
Notas:"Redskins" is blacked out on title page.
Descripción Física:1 online resource (xii, 226 pages, 10 unnumbered pages of plates) : illustrations
Bibliografía:Includes bibliographical references (pages 185-210) and index.
ISBN:9780803288454
080328845X
9780803288430
0803288433
9780803288447
0803288441