Advertising and a democratic press /

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In this provocative book, C. Edwin Baker argues that print advertising seriously distorts the flow of news by creating a powerfully corrupting incentive: the more newspapers depend financially on advertising, the more they favor the interests of advertisers over those of readers. Advertising induces...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Baker, C. Edwin (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Princeton, New Jersey : Princeton University Press, [1994]
Colección:Princeton legacy library
Temas:
Advertising > Political aspects > United States.
Pressure groups > United States.
Censorship > United States.
Manipulative behavior > United States.
Freedom of the press > United States.
Taxation of advertising > United States.
Advertising laws > United States.
Manipulation (Psychologie) > États-Unis.
Liberté de la presse > États-Unis.
Publicité > Impôts > États-Unis.
BUSINESS & ECONOMICS > Advertising & Promotion.
Advertising laws
Advertising > Political aspects
Censorship
Freedom of the press
Manipulative behavior
Pressure groups
Taxation of advertising
United States
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Frontmatter
  • Contents
  • Preface
  • Introduction
  • CHAPTER .I Advertising: Financial Support and Structural Subversion of a Democratic Press
  • CHAPTER II. Advertising and the Content of a Democratic Press
  • CHAPTER III. Economic Analysis of Advertising's Effect on the Media
  • CHAPTER IV. Policy Proposals
  • CHAPTER V. The Constitutionality of Taxation or Regulation of Advertising
  • Mathematical Appendix
  • Notes
  • Index

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