Discipline and indulgence : college football, media, and the American way of life during the Cold War /

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This book demonstrates how American popular culture during the early Cold War (1947-1964), especially college football, addressed the nation's postwar affluence and consumerism and their effects on the population by integrating men into the economy of the Cold War as workers, warriors, and cons...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Montez de Oca, Jeffrey
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New Brunswick, New Jersey : Rutgers University Press, [2013]
Colección:Critical issues in sport and society.
Temas:
1900-1999
Football > United States > History > 20th century.
Football > Social aspects > United States > History > 20th century.
College sports > United States > History > 20th century.
Cold War > Social aspects > United States.
Cold War > Influence.
Mass media and sports > United States > History > 20th century.
Guerre froide > Aspect social > États-Unis.
Médias et sports > États-Unis > Histoire > 20e siècle.
GAMES > Gambling > Sports.
SPORTS & RECREATION > Business Aspects.
SPORTS & RECREATION > Essays.
SPORTS & RECREATION > History.
SPORTS & RECREATION > Reference.
TRAVEL > Special Interest > Sports.
SOCIAL SCIENCE > Sociology > General.
College sports
Football
Football > Social aspects
Mass media and sports
Social aspects
War > Influence
United States
History
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Introduction
  • Fortifying the City upon a Hill : College Football and Cold War Citizenship
  • Duck Walking the Couch Potato : Exercise as Therapy for a Consumer Society
  • The Best Seat in the Ballpark : Lifestyle and the Televisual Event
  • Fordism in the Airwaves : The NCAA's Use of Market Regulations to Control College Athletics
  • From Neighborhood to Nation : Geographical Imagination of the Cold War in Sports Illustrated
  • Conclusion.

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