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Discipline and indulgence : college football, media, and the American way of life during the Cold War /

This book demonstrates how American popular culture during the early Cold War (1947-1964), especially college football, addressed the nation's postwar affluence and consumerism and their effects on the population by integrating men into the economy of the Cold War as workers, warriors, and cons...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Montez de Oca, Jeffrey
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New Brunswick, New Jersey : Rutgers University Press, [2013]
Colección:Critical issues in sport and society.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:This book demonstrates how American popular culture during the early Cold War (1947-1964), especially college football, addressed the nation's postwar affluence and consumerism and their effects on the population by integrating men into the economy of the Cold War as workers, warriors, and consumers. It assesses the period's institutional linkage of sport, higher education, media, and militarism and finds connections of contemporary sport media to the War on Terror.
Descripción Física:1 online resource (x, 174 pages) : illustrations
Bibliografía:Includes bibliographical references (pages 133-166) and index.
ISBN:9781461944751
1461944759
1299953204
9781299953208
9780813561288
0813561280