Ethnography and the Corporate Encounter : Reflections on Research in and of Corporations.
Businesses and other organizations are increasingly hiring anthropologists and other ethnographically-oriented social scientists as employees, consultants, and advisors. The nature of such work, as described in this volume, raises crucial questions about potential implications to disciplines of crit...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New York :
Berghahn Books,
2011.
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Colección: | Studies in public and applied anthropology.
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Temas: | |
Acceso en línea: | Texto completo |
Sumario: | Businesses and other organizations are increasingly hiring anthropologists and other ethnographically-oriented social scientists as employees, consultants, and advisors. The nature of such work, as described in this volume, raises crucial questions about potential implications to disciplines of critical inquiry such as anthropology. In addressing these issues, the contributors explore how researchers encounter and engage sites of organizational practice in such roles as suppliers of consumer-insight for product design or marketing, or as advisors on work design or business and organizationa. |
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Descripción Física: | 1 online resource (261 pages). |
ISBN: | 9780857455352 0857455354 |