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Black television travels : African American media around the globe /

"Black Television Travels explores the globalization of African American television and the way in which foreign markets, programming strategies, and viewer preferences have influenced portrayals of African Americans on the small screen. Television executives have been notoriously slow to recog...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Havens, Timothy (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York ; London : New York University Press, [2013]
Colección:Critical cultural communication.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:"Black Television Travels explores the globalization of African American television and the way in which foreign markets, programming strategies, and viewer preferences have influenced portrayals of African Americans on the small screen. Television executives have been notoriously slow to recognize the potential popularity of black characters and themes, both at home and abroad. As American television brokers increasingly seek revenues abroad, their assumptions about saleability and audience perceptions directly influence the global circulation of these programs, as well as their content. Black Television Travels aims to reclaim the history of African American television circulation in an effort to correct and counteract this predominant industry lore. Based on interviews with television executives and programmers from around the world, as well as producers in the United States, Havens traces the shift from an era when national television networks often blocked African American television from traveling abroad to the transnational, post-network era of today. While globalization has helped to expand diversity in African American television, particularly in regard to genre, it has also resulted in restrictions, such as in the limited portrayal of African American women in favor of attracting young male demographics across racial and national boundaries. Havens underscores the importance of examining boardroom politics as part of racial discourse in the late modern era, when transnational cultural industries like television are the primary sources for dominant representations of blackness"--Provided by publisher.
Descripción Física:1 online resource (215 pages) : illustrations.
Bibliografía:Includes bibliographical references and index.
ISBN:9780814759448
0814759440
9780814760765
0814760767