Cargando…
Irresistible empire : America's advance through twentieth-century Europe /
The most significant conquest of the twentieth century may well have been the triumph of American consumer society over Europe's bourgeois civilization. It is this little-understood but world-shaking campaign that unfolds in de Grazia's account of how the American standard of living defeat...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Cambridge, Mass. :
Belknap Press of Harvard University Press,
2005.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
| LEADER | 00000cam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | JSTOR_ocn654400930 | ||
| 003 | OCoLC | ||
| 005 | 20231005004200.0 | ||
| 006 | m o d | ||
| 007 | cr un||||a|a|| | ||
| 008 | 100809s2005 mauab ob 001 0 eng d | ||
| 040 | |a OCLCE |b eng |e rda |e pn |c OCLCE |d N$T |d YDXCP |d E7B |d OCLCQ |d OCLCF |d OCLCQ |d OCLCO |d OCLCQ |d EBLCP |d DEBSZ |d OCLCO |d OCLCQ |d OCLCO |d OCL |d AZK |d OCLCO |d OCLCA |d AGLDB |d MOR |d MERUC |d OCLCQ |d INARC |d VNS |d VTS |d NRAMU |d OCLCQ |d KNM |d STF |d HS0 |d OCLCQ |d YDX |d CUS |d OCLCQ |d BOL |d OCLCQ |d JSTOR |d OCLCQ |d MTH |d OCLCO | ||
| 016 | 7 | |a 013124758 |2 Uk | |
| 019 | |a 434595744 |a 646811678 |a 764518218 |a 923109891 |a 961634427 |a 962695550 |a 988456638 |a 1035755905 |a 1045510392 |a 1082411954 |a 1108920430 |a 1114404830 |a 1145386644 |a 1191062662 | ||
| 020 | |a 9780674031180 |q (electronic bk.) | ||
| 020 | |a 0674031180 |q (electronic bk.) | ||
| 020 | |a 0674022343 | ||
| 020 | |a 9780674022348 | ||
| 020 | |a 0674016726 | ||
| 020 | |a 9780674016729 | ||
| 024 | 3 | |a 9780674022348 | |
| 024 | 3 | |a 9780674016729 | |
| 029 | 1 | |a AU@ |b 000045454371 | |
| 029 | 1 | |a AU@ |b 000053018499 | |
| 029 | 1 | |a AU@ |b 000065052251 | |
| 029 | 1 | |a DEBSZ |b 449688879 | |
| 029 | 1 | |a NZ1 |b 13860440 | |
| 035 | |a (OCoLC)654400930 |z (OCoLC)434595744 |z (OCoLC)646811678 |z (OCoLC)764518218 |z (OCoLC)923109891 |z (OCoLC)961634427 |z (OCoLC)962695550 |z (OCoLC)988456638 |z (OCoLC)1035755905 |z (OCoLC)1045510392 |z (OCoLC)1082411954 |z (OCoLC)1108920430 |z (OCoLC)1114404830 |z (OCoLC)1145386644 |z (OCoLC)1191062662 | ||
| 037 | |a 22573/ctv2j9nk93 |b JSTOR | ||
| 043 | |a n-us--- |a e------ | ||
| 050 | 4 | |a HF5415.33.E85 |b D4 2005eb | |
| 072 | 7 | |a SOC |x 002010 |2 bisacsh | |
| 072 | 7 | |a POL |x 038000 |2 bisacsh | |
| 072 | 7 | |a SOC |x 022000 |2 bisacsh | |
| 072 | 7 | |a POL |x 011000 |2 bisacsh | |
| 072 | 7 | |a HIS |x 010000 |2 bisacsh | |
| 072 | 7 | |a HIS |x 036060 |2 bisacsh | |
| 082 | 0 | 4 | |a 306.3/094/0904 |2 22 |
| 084 | |a 306.309405 |2 23 | ||
| 084 | |a 15.70 |2 bcl | ||
| 084 | |a 15.85 |2 bcl | ||
| 084 | |a 71.41 |2 bcl | ||
| 084 | |a c 97.1 |2 ifzs | ||
| 084 | |a q 180 |2 ifzs | ||
| 084 | |a MG 10010 |2 rvk | ||
| 084 | |a MS 5560 |2 rvk | ||
| 084 | |a NW 2200 |2 rvk | ||
| 084 | |a NW 2950 |2 rvk | ||
| 084 | |a NW 3200 |2 rvk | ||
| 049 | |a UAMI | ||
| 100 | 1 | |a De Grazia, Victoria, |e author. | |
| 245 | 1 | 0 | |a Irresistible empire : |b America's advance through twentieth-century Europe / |c Victoria de Grazia. |
| 246 | 3 | 0 | |a America's advance through twentieth-century Europe |
| 264 | 1 | |a Cambridge, Mass. : |b Belknap Press of Harvard University Press, |c 2005. | |
| 300 | |a 1 online resource (586 pages) : |b illustrations, maps | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 340 | |g polychrome. |2 rdacc |0 http://rdaregistry.info/termList/RDAColourContent/1003 | ||
| 347 | |a text file |2 rdaft |0 http://rdaregistry.info/termList/fileType/1002 | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Introduction : The fast way to peace -- The Service ethic : how bourgeois men made peace with Babbittry -- A decent standard of living : how Europeans were measured by the American way of life -- The chain store : how modern distribution dispossessed commerce -- Big-brand goods : how marketing outmaneuvered the marketplace -- Corporate advertising : how the science of publicity subverted the arts of commerce -- The star system : how Hollywood turned cinema culture into entertainment value -- The consumer-citizen : how Europeans traded rights for goods -- Supermarketing : how big-time merchandisers leapfrogged over local grocers -- A model Mrs. Consumer : how mass commodities settled into hearth and home -- Conclusion : How the slow movement put perspective on the fast life. | |
| 520 | |a The most significant conquest of the twentieth century may well have been the triumph of American consumer society over Europe's bourgeois civilization. It is this little-understood but world-shaking campaign that unfolds in de Grazia's account of how the American standard of living defeated the European way of life and achieved the global cultural hegemony that is both its great strength and its key weakness today. Tracing the peculiar alliance that arrayed New World salesmanship, statecraft, and standardized goods against the Old World's values of status, craft, and good taste, de Grazia describes how all alternative strategies fell before America's consumer-oriented capitalism--first the bourgeois lifestyle, then the Third Reich's command consumption, and finally the grand experiment of Soviet-style socialist planning.-- |c From publisher description. | ||
| 588 | 0 | |a Print version record. | |
| 590 | |a JSTOR |b Books at JSTOR Demand Driven Acquisitions (DDA) | ||
| 590 | |a JSTOR |b Books at JSTOR All Purchased | ||
| 650 | 0 | |a Consumer behavior |z Europe |x History |y 20th century. | |
| 650 | 0 | |a Consumers |z Europe |x Attitudes |x History |y 20th century. | |
| 650 | 0 | |a Consumption (Economics) |z Europe |x History |y 20th century. | |
| 650 | 0 | |a Social values |z Europe |x History |y 20th century. | |
| 650 | 0 | |a Social values |z United States |x History |y 20th century. | |
| 651 | 0 | |a United States |x Civilization |y 20th century. | |
| 650 | 6 | |a Consommateurs |x Comportement |z Europe |x Histoire |y 20e siècle. | |
| 650 | 6 | |a Consommateurs |z Europe |x Attitudes |x Histoire |y 20e siècle. | |
| 650 | 6 | |a Consommation (Économie politique) |z Europe |x Histoire |y 20e siècle. | |
| 650 | 6 | |a Valeurs sociales |z Europe |x Histoire |y 20e siècle. | |
| 650 | 6 | |a Valeurs sociales |z États-Unis |x Histoire |y 20e siècle. | |
| 651 | 6 | |a États-Unis |x Civilisation |y 20e siècle. | |
| 650 | 7 | |a SOCIAL SCIENCE |x Anthropology |x Cultural. |2 bisacsh | |
| 650 | 7 | |a POLITICAL SCIENCE |x Public Policy |x Cultural Policy. |2 bisacsh | |
| 650 | 7 | |a SOCIAL SCIENCE |x Popular Culture. |2 bisacsh | |
| 650 | 7 | |a HISTORY / United States / 20th Century |2 bisacsh | |
| 650 | 7 | |a Civilization |2 fast | |
| 650 | 7 | |a Consumer behavior |2 fast | |
| 650 | 7 | |a Consumers |x Attitudes |2 fast | |
| 650 | 7 | |a Consumption (Economics) |2 fast | |
| 650 | 7 | |a Social values |2 fast | |
| 651 | 7 | |a Europe |2 fast | |
| 651 | 7 | |a United States |2 fast | |
| 650 | 7 | |a Einfluss |2 gnd | |
| 650 | 7 | |a Verbraucherverhalten |2 gnd | |
| 651 | 7 | |a Europa |2 gnd | |
| 651 | 7 | |a USA |2 gnd | |
| 650 | 1 | 7 | |a Consumptiemaatschappij. |2 gtt |
| 650 | 1 | 7 | |a Sociale waarden. |2 gtt |
| 650 | 1 | 7 | |a Cultuur. |2 gtt |
| 650 | 1 | 7 | |a Cultuurspreiding. |2 gtt |
| 650 | 1 | 7 | |a Culturele invloeden. |2 gtt |
| 650 | 7 | |a Niveau de vie. |2 rasuqam | |
| 650 | 7 | |a Valeur sociale. |2 rasuqam | |
| 650 | 7 | |a Consommation. |2 rasuqam | |
| 650 | 7 | |a 20e siècle. |2 rasuqam | |
| 650 | 7 | |a Histoire. |2 rasuqam | |
| 650 | 1 | 7 | |a Comportement du consommateur. |2 rasuqam |
| 651 | 7 | |a Europe. |2 rasuqam | |
| 651 | 7 | |a États-Unis. |2 rasuqam | |
| 648 | 7 | |a 1900-1999 |2 fast | |
| 655 | 7 | |a History |2 fast | |
| 776 | 0 | 8 | |i Print version: |a De Grazia, Victoria. |t Irresistible empire. |d Cambridge, Mass. : Belknap Press of Harvard University Press, 2005 |w (DLC) 2004059943 |w (OCoLC)56753174 |
| 856 | 4 | 0 | |u https://jstor.uam.elogim.com/stable/10.2307/j.ctv2jfvcwb |z Texto completo |
| 938 | |a EBL - Ebook Library |b EBLB |n EBL3300252 | ||
| 938 | |a ebrary |b EBRY |n ebr10314262 | ||
| 938 | |a EBSCOhost |b EBSC |n 282440 | ||
| 938 | |a Internet Archive |b INAR |n irresistibleempi00degr | ||
| 938 | |a YBP Library Services |b YANK |n 3068473 | ||
| 994 | |a 92 |b IZTAP | ||