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NBC : America's network /
Spanning eight decades from the beginnings of commercial radio to the current era of international consolidation and emerging digital platforms, this pioneering volume illuminates the entire course of American broadcasting by offering the first comprehensive history of a major network. Bringing toge...
| Clasificación: | Libro Electrónico |
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| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Berkeley :
University of California Press,
c2007.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | Spanning eight decades from the beginnings of commercial radio to the current era of international consolidation and emerging digital platforms, this pioneering volume illuminates the entire course of American broadcasting by offering the first comprehensive history of a major network. Bringing together wide-ranging original articles by leading scholars and industry insiders, it offers a comprehensive view of the National Broadcasting Company (NBC) that brings into focus the development of this key American institution and the ways that it has intersected with, and influenced, the central even. |
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| Descripción Física: | 1 online resource (xii, 362 p.) |
| Bibliografía: | Includes bibliographical references (p. 331-341) and index. |
| ISBN: | 9780520940604 0520940601 9781435682900 1435682904 |