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Explores the forms and channels of power used in one of the most insidious and overt means of mass influence in popular culture.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Shields, Vickie Rutledge
Otros Autores: Heinecken, Dawn
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Philadelphia : University of Pennsylvania Press, ©2002.
Temas:
Gender identity in mass media.
Advertising.
Semiotics.
Publicity.
Advertising
Identité de genre dans les médias.
Publicité.
Sémiotique.
advertising.
SOCIAL SCIENCE > Sociology > General.
Acceso en línea:Texto completo
Descripción
Sumario:Explores the forms and channels of power used in one of the most insidious and overt means of mass influence in popular culture.
Descripción Física:1 online resource (xvi, 206 pages) : illustrations
Bibliografía:Includes bibliographical references (pages 187-195) and index.
ISBN:9780812204025
0812204026

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