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On deaf Ears : the limits of the bully pulpit /
American presidents often engage in intensive campaigns to obtain public support for their policy initiatives. This core strategy for governing is based on the premise that if presidents are skilled enough to exploit the "bully pulpit," they can successfully persuade or even mobilize publi...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New Haven :
Yale University Press,
©2003.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | American presidents often engage in intensive campaigns to obtain public support for their policy initiatives. This core strategy for governing is based on the premise that if presidents are skilled enough to exploit the "bully pulpit," they can successfully persuade or even mobilize public opinion on behalf of their legislative goals. In this book, George Edwards analyzes the results of hundreds of public opinion polls from recent presidencies to assess the success of these efforts. Surprisingly, he finds that presidents typically are not able to change public opinion; even great communicators usually fail to obtain the public's support for their high-priority initiatives. Focusing on presidents' personae, their messages, and the American public, he explains why presidents are often unable to move public opinion and suggests that their efforts to do so may be counterproductive. Edwards argues that shoring up previously existing support is the principal benefit of going public and that "staying private"--Negotiating quietly with elites-may often be more conducive to a president's legislative success |
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| Descripción Física: | 1 online resource (xii, 303 pages) : illustrations |
| Bibliografía: | Includes bibliographical references (pages 255-293) and index. |
| ISBN: | 9780300133622 0300133626 0300115814 9780300115819 9786611722944 6611722947 1281722944 9781281722942 |