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|a Jakle, John A.
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|a Signs in America's auto age :
|b signatures of landscape and place /
|c by John A. Jakle and Keith A. Sculle.
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|a Iowa City :
|b University of Iowa Press,
|c ©2004.
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|a 1 online resource (xxxiii, 219 pages) :
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|a American land and life series
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|a Includes bibliographical references and index.
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|a Commercial signs -- Signing public places -- Signing personal space -- Sign aesthetics.
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|a Signs orient, inform, persuade, and regulate. They help give meaning to our natural and human-built environment, to landscape and place. In Signs in America's Auto Age, cultural geographer John Jakle and historian Keith Sculle explore the ways in which we take meaning from outdoor signs and assign meaning to our surroundings-the ways we "read" landscape. With an emphasis on how the use of signs changed as the nation's geography reorganized around the coming of the automobile, Jakle and Sculle consider the vast array of signs that have evolved since the beginning of the twentieth century
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|a Electronic reproduction.
|b [Place of publication not identified] :
|c HathiTrust Digital Library,
|d 2010.
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|a Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
|u http://purl.oclc.org/DLF/benchrepro0212
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|a digitized
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|a Signs and signboards
|z United States.
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|a Advertising, Outdoor
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|a Social interaction
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|a Landscapes
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|i Print version:
|a Jakle, John A.
|t Signs in America's auto age.
|d Iowa City : University of Iowa Press, ©2004
|z 0877458898
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