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Data-driven marketing the 15 metrics everyone in marketing should know /

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Detalles Bibliográficos
Clasificación:	Libro Electrónico
Autor principal:	Jeffery, Mark, 1965-
Formato:	Electrónico eBook
Idioma:	Inglés
Publicado:	Hoboken, N.J. : Wiley, c2010.
Temas:	Marketing research. Marketing > Mathematical models. Marketing > Case studies. Electronic books.
Acceso en línea:	Texto completo

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