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00000nam a2200000 i 4500 |
| 001 |
ELB177526 |
| 003 |
FINmELB |
| 005 |
20200520144314.0 |
| 006 |
m o d | |
| 007 |
cr cnu|||||||| |
| 008 |
170124t20172017njua o 001 0 eng d |
| 020 |
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|z 9781119341208
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| 020 |
|
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|a 9781119341147
|q (electronic bk.)
|
| 035 |
|
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|a (OCoLC)964334664
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| 040 |
|
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|a FINmELB
|b eng
|e rda
|c FINmELB
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| 050 |
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4 |
|a HF5415
|b .K685 2017
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| 082 |
0 |
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|a 658.8
|2 23
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| 100 |
1 |
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|a Kotler, Philip,
|e author.
|
| 245 |
1 |
0 |
|a Marketing 4.0 :
|b moving from traditional to digital /
|c Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.
|
| 264 |
|
1 |
|a Hoboken, New Jersey :
|b Wiley,
|c 2017.
|
| 264 |
|
4 |
|c Ã2017
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| 300 |
|
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|a 1 online resource (142 pages) :
|b illustrations (some color)
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| 336 |
|
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|a text
|2 rdacontent
|
| 337 |
|
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|a computer
|2 rdamedia
|
| 338 |
|
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|a online resource
|2 rdacarrier
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| 500 |
|
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|a Includes index.
|
| 588 |
|
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|a Description based on metadata supplied by the publisher and other sources.
|
| 590 |
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|a Electronic reproduction. Santa Fe, Arg.: elibro, 2021. Available via World Wide Web. Access may be limited to eLibro affiliated libraries.
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| 650 |
|
0 |
|a Marketing.
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| 650 |
|
0 |
|a Internet marketing.
|
| 655 |
|
4 |
|a Electronic books.
|
| 700 |
1 |
|
|a Kartajaya, Hermawan,
|d 1947-
|e author.
|
| 700 |
1 |
|
|a Setiawan, Iwan,
|e author.
|
| 797 |
2 |
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|a elibro, Corp.
|
| 856 |
4 |
0 |
|u https://elibro.uam.elogim.com/ereader/bidiuam/177526
|z Texto completo
|
| 950 |
|
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|a eLibro English
|
