|
|
|
|
LEADER |
00000nam a2200000 i 4500 |
001 |
ELB163568 |
003 |
FINmELB |
005 |
20220615121057.0 |
006 |
m o u |
007 |
cr cnu|||||||| |
008 |
130708t20142014vtua ob 001 0 eng|d |
020 |
|
|
|a 9781315598673
|q (e-book)
|
020 |
|
|
|z 9781472416049
|
035 |
|
|
|a (OCoLC)884543351
|
040 |
|
|
|a FINmELB
|b eng
|e rda
|c FINmELB
|
050 |
|
4 |
|a HF5415.13
|b .H97 2014
|
082 |
0 |
|
|a 658.8/02
|2 23
|
100 |
1 |
|
|a Hyslop, Maitland.
|
245 |
1 |
0 |
|a Obstructive marketing :
|b restricting distribution of products and services in the age of asymmetric warfare /
|c Maitland Hyslop.
|
264 |
|
1 |
|a Burlington :
|b Gower,
|c [2014]
|
264 |
|
4 |
|c Ã2014
|
300 |
|
|
|a 1 online resource (362 pages) :
|b illustrations
|
336 |
|
|
|a text
|2 rdacontent
|
337 |
|
|
|a computer
|2 rdamedia
|
338 |
|
|
|a online resource
|2 rdacarrier
|
504 |
|
|
|a Includes bibliographical references and index.
|
505 |
0 |
|
|a List of figures -- List of tables -- Acknowledgement -- Preface -- Introduction and definition -- "Obstructive marketing" : origins -- "Obstructive marketing" challenges -- Context -- Risk and dependency -- Asymmetric warfare -- The effect of the capital markets and sovereign wealth funds -- "Obstructive marketing" and asymmetric warfare : asymmetric obstructive marketing -- Protecting against "obstructive marketing" -- Summary -- The future -- Appendix a -- Bibliography -- Index.
|
588 |
|
|
|a Description based on metadata supplied by the publisher and other sources.
|
590 |
|
|
|a Electronic reproduction. Santa Fe, Arg.: elibro, 2022. Available via World Wide Web. Access may be limited to eLibro affiliated libraries.
|
650 |
|
0 |
|a Marketing
|x Management.
|
650 |
|
0 |
|a Strategic planning.
|
650 |
|
0 |
|a Equality.
|
655 |
|
4 |
|a Electronic books.
|
776 |
0 |
8 |
|i Print version:
|a Hyslop, Maitland.
|t Obstructive marketing : restricting distribution of products and services in the age of asymmetric warfare.
|d Burlington : Gower, [2014]
|h xiv, 345 pages
|z 9781472416049
|w (DLC) 2013026260
|
797 |
2 |
|
|a elibro, Corp.
|
856 |
4 |
0 |
|u https://elibro.uam.elogim.com/ereader/bidiuam/163568
|z Texto completo
|