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Attention and value : keys to understanding museum visitors /

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Bitgood, Stephen
Formato: Libro
Idioma:Inglés
Publicado: Walnut Creek, California : Left Coast Press, Inc., [2013]
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Part 1. What We Know about Visitor Attention
  • Introduction
  • Early Studies
  • Theories and Models
  • Outcomes of Engaged Attention
  • Overview of the Attention-Value Model
  • Part 2. Understanding Value and Motivation
  • Value as a Combination of Quality and Duration
  • How Value Influences Choice of Text
  • Predicting Engaged Attention to Exhibit Text
  • Part 3. Ways to Promote Engaged Attention
  • Visitor Self Guides
  • Instructions to Describe/Compare Objects
  • Label Placement
  • Supplementing Audio with Text
  • Large Interpretive Background
  • Part 4. Promoting Engaged Attention through Exhibit Design
  • Phenomena that Decrease Visitor Attention
  • Visitor Navigation and Attention
  • Some Guiding Principles for Exhibitions.