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| 001 |
ELB159707 |
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FINmELB |
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20220615121057.0 |
| 006 |
m o u |
| 007 |
cr cn||||||||| |
| 008 |
130207s1999 enkab sb 001 0 eng d |
| 020 |
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|a 9781351283076
|q (e-book)
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| 020 |
|
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|z 9781874719144
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| 035 |
|
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|a (OCoLC)828743310
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| 040 |
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|a FINmELB
|c FINmELB
|d FINmELB
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| 050 |
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4 |
|a HF5413
|b .G74 1999
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| 082 |
0 |
4 |
|a 658.8/02
|2 23
|
| 245 |
0 |
0 |
|a Greener marketing
|h [electronic resource] :
|b a global perspective on greening marketing practice /
|c edited by Martin Charter and Michael Jay Polonsky.
|
| 250 |
|
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|a 2nd ed.
|
| 260 |
|
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|a Sheffield :
|b Greenleaf Pub.,
|c 1999.
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| 300 |
|
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|a 1 online resource (432 p.) :
|b ill., maps.
|
| 504 |
|
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|a Includes bibliographical references and index.
|
| 505 |
0 |
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|a section 1. Strategic developments -- section 2. Greening the 'Marketing Mix' -- section 3. Case studies.
|
| 588 |
|
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|a Description based on metadata supplied by the publisher and other sources.
|
| 590 |
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|a Electronic reproduction. Santa Fe, Arg.: elibro, 2022. Available via World Wide Web. Access may be limited to eLibro affiliated libraries.
|
| 650 |
|
0 |
|a Green marketing.
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| 655 |
|
4 |
|a Electronic books.
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| 700 |
1 |
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|a Charter, Martin.
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| 700 |
1 |
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|a Polonsky, Michael J.
|
| 797 |
2 |
|
|a elibro, Corp.
|
| 856 |
4 |
0 |
|u https://elibro.uam.elogim.com/ereader/bidiuam/159707
|z Texto completo
|
