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080218s2008 ne a sb 001 0 eng d |
| 020 |
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|z 9780750682343 (hbk.)
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|z 0750682345 (hbk.)
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| 035 |
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|a (OCoLC)213382598
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|a FINmELB
|c FINmELB
|d FINmELB
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| 050 |
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4 |
|a HF5415.2
|b .C485 2008
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| 100 |
1 |
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|a Chiu, Susan.
|
| 245 |
1 |
0 |
|a Data mining and market intelligence for optimal marketing returns
|h [electronic resource] /
|c Susan Chiu, Domingo Tavella.
|
| 250 |
|
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|a 1st ed.
|
| 260 |
|
|
|a Amsterdam ;
|a Boston :
|b Elsevier/Butterworth-Heinemann,
|c 2008.
|
| 300 |
|
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|a xii, 280 p. :
|b ill.
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 588 |
|
|
|a Description based on metadata supplied by the publisher and other sources.
|
| 590 |
|
|
|a Electronic reproduction. Santa Fe, Arg.: elibro, 2020. Available via World Wide Web. Access may be limited to eLibro affiliated libraries.
|
| 650 |
|
0 |
|a Marketing research.
|
| 650 |
|
0 |
|a Data mining.
|
| 655 |
|
4 |
|a Electronic books.
|
| 700 |
1 |
|
|a Tavella, Domingo,
|d 1948-
|
| 797 |
2 |
|
|a elibro, Corp.
|
| 856 |
4 |
0 |
|u https://elibro.uam.elogim.com/ereader/bidiuam/153861
|z Texto completo
|
