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| LEADER |
00000cam a22000004a 4500 |
| 001 |
ELB153252 |
| 003 |
FINmELB |
| 005 |
20220615121057.0 |
| 006 |
m o u |
| 007 |
cr cn| |
| 008 |
021001s2002 enka sb 001 0 eng d |
| 020 |
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|a 9781134581603
|q (e-book)
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| 020 |
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|z 9780415230407
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| 035 |
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|a (OCoLC)50705278
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| 037 |
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|b eBook Library
|n http://www.eblib.com
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| 040 |
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|a FINmELB
|c FINmELB
|d FINmELB
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| 050 |
1 |
4 |
|a HF5415.123
|b .V37 2002eb
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| 082 |
0 |
4 |
|a 658.8/02
|2 21
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| 100 |
1 |
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|a Varey, Richard J.,
|d 1955-
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| 245 |
1 |
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|a Marketing communication
|h [electronic resource] :
|b principles and practice /
|c Richard J. Varey.
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| 260 |
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|a London ;
|a New York :
|b Routledge,
|c 2002.
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| 300 |
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|a 1 online resource (xxv, 389 p.) :
|b ill.
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| 504 |
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|a Includes bibliographical references (p. [360]-377) and index.
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| 506 |
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|a Access is restricted to subscribing institutions.
|5 FPeU
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| 588 |
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|a Description based on metadata supplied by the publisher and other sources.
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| 590 |
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|a Electronic reproduction. Santa Fe, Arg.: elibro, 2022. Available via World Wide Web. Access may be limited to eLibro affiliated libraries.
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| 650 |
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0 |
|a Communication in marketing.
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| 655 |
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4 |
|a Electronic books.
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| 797 |
2 |
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|a elibro, Corp.
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| 856 |
4 |
0 |
|u https://elibro.uam.elogim.com/ereader/bidiuam/153252
|z Texto completo
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