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ELB138856 |
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FINmELB |
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20201022193357.0 |
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m o d | |
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cr cn||||||||| |
| 008 |
110407s2012 enka sb 001 0 eng d |
| 020 |
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|z 9780203802489
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| 020 |
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|z 9780415665186
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| 020 |
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|z 9780415665193
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| 020 |
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|z 9781136627101
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| 035 |
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|a (OCoLC)769302946
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| 040 |
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|a FINmELB
|c FINmELB
|d FINmELB
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| 050 |
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4 |
|a HF5415.15
|b .R544 2012
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| 082 |
0 |
4 |
|a 658.8/27
|2 22
|
| 100 |
1 |
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|a Riezebos, H. J.,
|d 1960-
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| 245 |
1 |
0 |
|a Positioning the brand :
|b an inside-out approach /
|c Rik Riezebos and Jaap van der Grinten.
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| 260 |
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|a Abingdon, Oxon ;
|a New York, NY :
|b Routledge,
|c 2012.
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| 300 |
|
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|a vi, 191 p. :
|b ill.
|
| 504 |
|
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|a Includes bibliographical references (p. [177]-180) and index.
|
| 588 |
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|a Description based on metadata supplied by the publisher and other sources.
|
| 590 |
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|a Electronic reproduction. Santa Fe, Arg.: elibro, 2020. Available via World Wide Web. Access may be limited to eLibro affiliated libraries.
|
| 650 |
|
0 |
|a Product management.
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| 650 |
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0 |
|a Brand name products.
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| 650 |
|
0 |
|a Branding (Marketing)
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| 655 |
|
4 |
|a Electronic books.
|
| 700 |
1 |
|
|a Grinten, Jaap van der.
|
| 797 |
2 |
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|a elibro, Corp.
|
| 856 |
4 |
0 |
|u https://elibro.uam.elogim.com/ereader/bidiuam/138856
|z Texto completo
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| 950 |
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|a eLibro English
|
