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Storytelling in management practice : dynamics and implications /
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
Routledge,
2013.
|
| Colección: | Management, organizations and society (London, England) ;
23. |
| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Acknowledgements
- Introduction
- Storytelling in management practice : definitions, rhetoric, assumptions
- Introduction
- Theoretical foundations and conceptualizations of storytelling in management practice
- Storytelling at the macro level : constructing the organization
- Introduction
- Storytelling at the meso level : sensemaking in organizations
- Storytelling at the micro-level : weaving or weakening the organization's social fabric
- Dynamics of storytelling in management practice
- Conclusion
- Methodological appendix
- References.