|
|
|
|
| LEADER |
00000nam a2200000 i 4500 |
| 001 |
ELB133069 |
| 003 |
FINmELB |
| 005 |
20200820162738.0 |
| 006 |
m o u |
| 007 |
cr cn||||||||| |
| 008 |
031008s2004 njua ob 001 0 eng|d |
| 020 |
|
|
|a 9781410610072
|q (e-book)
|
| 020 |
|
|
|z 9780805847949
|
| 035 |
|
|
|a (OCoLC)55073491
|
| 040 |
|
|
|a FINmELB
|b eng
|e rda
|c FINmELB
|
| 050 |
|
4 |
|a HF5822
|b .D59 2004
|
| 082 |
0 |
|
|a 659.1/08
|2 23
|
| 245 |
0 |
0 |
|a Diversity in advertising :
|b broadening the scope of research directions /
|c edited by Jerome D. Williams, Wei-Na Lee, Curtis P. Haugtvedt.
|
| 264 |
|
1 |
|a Mahwah, New Jersey :
|b Lawrence Erlbaum,
|c 2004.
|
| 300 |
|
|
|a 1 online resource (472 pages) :
|b illustrations
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a computer
|b c
|2 rdamedia
|
| 338 |
|
|
|a online resource
|b cr
|2 rdacarrier
|
| 490 |
1 |
|
|a Advertising and consumer psychology
|
| 504 |
|
|
|a Includes bibliographical references and indexes.
|
| 588 |
|
|
|a Description based on metadata supplied by the publisher and other sources.
|
| 590 |
|
|
|a Electronic reproduction. Santa Fe, Arg.: elibro, 2020. Available via World Wide Web. Access may be limited to eLibro affiliated libraries.
|
| 650 |
|
0 |
|a Advertising
|x Psychological aspects.
|
| 650 |
|
0 |
|a Communication in marketing.
|
| 650 |
|
0 |
|a Consumers
|x Attitudes.
|
| 655 |
|
4 |
|a Electronic books.
|
| 700 |
1 |
|
|a Williams, Jerome D.,
|d 1947-
|e editor.
|
| 700 |
1 |
|
|a Lee, Wei-Na,
|d 1957-
|e editor.
|
| 700 |
1 |
|
|a Haugtvedt, Curtis P.,
|d 1958-
|e editor.
|
| 797 |
2 |
|
|a elibro, Corp.
|
| 830 |
|
0 |
|a Advertising and consumer psychology.
|
| 856 |
4 |
0 |
|u https://elibro.uam.elogim.com/ereader/bidiuam/133069
|z Texto completo
|
| 950 |
|
|
|a eLibro English
|
