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Audience research methodologies : between innovation and consolidation /

Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Patriarche, Geoffroy
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York ; London : Routledge, 2014.
Colección:Routledge studies in European communication research and education ; 2
Temas:
Acceso en línea:Texto completo

MARC

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245 0 0 |a Audience research methodologies :  |b between innovation and consolidation /  |c edited by Geoffroy Patriarche [and others]. 
264 1 |a New York ;  |a London :  |b Routledge,  |c 2014. 
300 |a 1 online resource (xii, 256 pages) :  |b illustration 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
490 0 |a Routledge studies in European communication research and education ;  |v 2 
504 |a Includes bibliographical references and indexes. 
505 0 |a Audience conceiving among journalists : integrating social-organizational analysis and cultural analysis through ethnography / Igor Vobic -- Audience research methods : facing the challenges of transforming audiences / Miguel Vicente-Mariño -- Triangulation as a way to validate and deepen the knowledge about user behavior : a comparison between questionnaires, diaries and traffic measurements / Olle Findahl, Christina Lagerstedt and Andreas Aurelius -- Participatory design as an innovative approach to research on young audiences / Christine W. Wijnen and Sascha Trützsch -- Researching audience participation in museums : a multi-method and multi-site interventionist approach / Pille Pruulmann-Vengerfeldt, Taavi Tatsi, Pille Runnel and Agnes Aljas -- Researching ethnic minority groups as audiences : implementing culturally appropriate research strategies / Marta Cola and Manuel Mauri Brusa -- Exploring the potential of creative research for the study of imagined audiences : a case study of Estonian students' sketches on the typical Facebook users / Andra Siibak and Maria Murumaa-Mengel -- Analyzing online social networks from a user perspective : a quantitative-qualitative framework / Jakob Linaa Jensen and Anne Scott Sørenson -- Virtual shadowing, online ethnographies and social networking studies / Nicoletta Vittadini and Francesca Pasquali -- Digging the Web : promises and challenges of using Web 2.0 tools for audience research / Matthias R. Hastall and Freya Sukalla -- Twitter and social TV : microblogging as a new approach to audience research / Klaus Bredl, Christine Ketzer, Julia Hünniger and Jane Fleischer -- An evaluation of the potential of Web 2.0 APIs for social research / Cedric Courtois and Peter Mechant -- Audiences, audiences everywhere : measured, interpreted and imagined / Klaus Bruhn Jensen. 
588 |a Description based on metadata supplied by the publisher and other sources. 
590 |a Electronic reproduction. Santa Fe, Arg.: elibro, 2020. Available via World Wide Web. Access may be limited to eLibro affiliated libraries. 
650 0 |a Mass media  |x Audiences  |x Research. 
655 4 |a Electronic books. 
700 1 |a Patriarche, Geoffroy. 
797 2 |a elibro, Corp. 
856 4 0 |u https://elibro.uam.elogim.com/ereader/bidiuam/131975  |z Texto completo 
950 |a eLibro English