Cargando…

Marketing de fidelización /

Detalles Bibliográficos
Clasificación:	Libro Electrónico
Autor principal:	García Gómez, Blanca
Otros Autores:	Gutiérrez Arranz, Ana María (autor.)
Formato:	eBook
Idioma:	Español
Publicado:	Madrid : Ediciones Pirámide, 2013.
Colección:	Economía y empresa.
Temas:	Customer loyalty. Customer relations. Marketing. Consumidor. Libros electrónicos.
Acceso en línea:	Texto completo

Ejemplares similares

Integración de los sistemas CRM con las operaciones
por: Herrero Riaño, Luis
Publicado: (2000)

Marketing de fidelización : cómo lograr clientes satisfechos, leales y rentables /
por: Schnarch Kirberg, Alejandro
Publicado: (2017)

Ineludible perfección para intercambiar regalos
por: Álvarez del Blanco, Roberto M.
Publicado: (2003)

Claves para lograr que fidelizar sea igual a beneficios /
por: Reinartz, Werner, et al.
Publicado: (2003)

Fidelización de clientes /
Publicado: (2010)

Fidelización de clientes /
Publicado: (2010)

Igniting customer connections : fire up your company's growth by multiplying customer experience & engagement /
por: Frawley, Andy
Publicado: (2014)

Generar lealtad con el Clienting
por: Huete, Luis María
Publicado: (1999)

Should you punish or reward current customers? /
por: Shin, Jiwoong, et al.
Publicado: (2013)

Indispensable : how to become the company that your customers can't live without /
por: Calloway, Joe
Publicado: (2005)

Build your community : turn your connections into a powerful online community /
por: Millington, Richard
Publicado: (2021)

Manage your customer portfolio for maximum lifetime value : how converting customers to closer relationships, leveraging them, and defending them can drive future revenue and lower costs /
por: Selnes, Fred, et al.
Publicado: (2022)

Who stole my customer?? : winning strategies for creating and sustaining customer loyalty /
por: Thompson, Harvey
Publicado: (2004)

Igniting customer connections : fire up your company's growth by multiplying customer experience & engagement /
por: Frawley, Andrew
Publicado: (2015)

Building Brand Communities How Organizations Succeed by Creating Belonging : How Organizations Succeed by Creating Belonging.
por: Jones, Carrie Melissa
Publicado: (2020)

Customer Clubs and Loyalty Programmes.
por: Butscher, Stephan A.
Publicado: (2002)

Customer experience clave de éxito de una estrategia CRM /
por: San Segundo, Ángel, et al.
Publicado: (2003)

Márketing relacional : café para todos? /
por: Renart, Lluís G.
Publicado: (2002)

The customer loyalty loop : the science behind creating great experiences and lasting impressions /
por: Fleming, Noah
Publicado: (2017)

The hook : how to share your brand's unique story to engage customers, boost sales, and achieve heartfelt success /
por: Krevolin, Richard W., 1964-
Publicado: (2016)

Advocate marketing : strategies for building buzz, leveraging customer satisfaction, and creating relationships /
por: Thomas, Barbara
Publicado: (2016)

Keep Your Customers How to Stop Customer Turnover, Improve Retention and Get Lucrative, Long-Term Loyalty.
por: Cudby, Ali
Publicado: (2020)

The experience effect : engage your customers with a consistent and memorable brand experience /
por: Joseph, Jim, 1963-
Publicado: (2010)

Customers inside, customers outside : designing and succeeding with enterprise customer-centricity concepts, practices, and applications /
por: Lowenstein, Michael W., 1942-
Publicado: (2014)

Brand real : how smart companies live their brand promise and inspire fierce customer loyalty /
por: Vincent, Laurence
Publicado: (2012)

Brand real : how smart companies live their brand promise and inspire fierce customer loyalty /
por: Vincent, Laurence
Publicado: (2012)

The wallet allocation rule : winning the battle for share /
por: Keiningham, Timothy L.
Publicado: (2015)

Build your community : turn your connections into a powerful online community /
por: Millington, Richard
Publicado: (2023)

The opt-out effect : marketing strategies that empower consumers and win customer-driven brand loyalty /
por: Smith, Gerald, 1953-
Publicado: (2016)

WILLIE'S WAY;6 SECRETS FOR WOOING, WOWING, AND WINNING CUSTOMERS AND THEIR LOYALTY
por: PHILLIP VAN HOOSER

From impressed to obsessed : 12 principles for turning customers and employees into life-long fans /
por: Picoult, Jon
Publicado: (2021)

The customer advocate and the customer saboteur : linking social word-of-mouth, brand impression, and stakeholder behavior /
por: Lowenstein, Michael W., 1942-
Publicado: (2011)

Atención estratégica al cliente /
por: Goodman, John
Publicado: (2014)

Gerencia del servicio : la clave para ganar todos /
por: Eliécer Prieto Herrera, Jorge
Publicado: (2010)

The four factors of trust : how organizations can earn lifelong loyalty /
por: Reichheld, Ashley, et al.
Publicado: (2022)

Fit for Purpose : Wie Unternehmen Kunden finden, zufriedenstellen und binden /
por: Anderson, David J., et al.
Publicado: (2019)

The stairs of customer loyalty /
por: Alessandra, Anthony J.
Publicado: (2007)

Brand soul /
por: Salas, Nicolás de
Publicado: (2016)

Superior customer satisfaction and loyalty : engaging customers to drive performance /
por: Goldstein, Sheldon D.
Publicado: (2009)

Marketingziel Kundenbindung.
por: Sielhorst, Thomas vor der
Publicado: (2009)