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The Building Blocks of Sales Enablement /

"In his new book, The Building Blocks of Sales Enablement, Mike Kunkle presents a proven approach that supports sales talent and achieves true business results. He lays out an easy-to-follow structure through the concept of building blocks interconnected by systems thinking and a consistent cad...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Kunkle, Mike (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Alexandria, VA : Atd Press, [2021]
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Intro
  • Title Page
  • Copyright
  • Contents
  • Foreword to Sales Leaders By David Brock
  • Foreword to Sales Enablement Leaders By Tamara Schenk
  • Introduction
  • 1 The Building Blocks of Sales Enablement
  • 2 Buyer Acumen
  • 3 Buyer Engagement Content
  • 4 Sales Support Content
  • 5 Sales Hiring
  • 6 Sales Training
  • 7 Sales Coaching
  • 8 Sales Process
  • 9 Sales Methodology
  • 10 Sales Analytics and Metrics
  • 11 Sales Technology and Tools
  • 12 Sales Compensation
  • 13 Sales Manager Enablement
  • 14 Communication Management
  • 15 Sales Support Services
  • 16 How to Get Started
  • 17 A Performance-Based Approach to Sales Onboarding
  • A Look to the Future: Evolving to Sales Performance Consulting
  • References and Recommended Resources
  • Index
  • About the Author
  • Back Cover.