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Gekidō no jidai no kontentsu bijinesu sabaibaru gaido : purattofōmā kara kaizoku kōi made oshiyoseru aranami o norikonasu tame ni /
激動の時代のコンテンツビジネス・サバイバルガイド : プラットフォーマーから海賊行為まで押し寄せる荒波を乗りこなすために /
"Traditional network television programming has always followed the same script: executives approve a pilot, order a trial number of episodes, and broadcast them, expecting viewers to watch a given show on their television sets at the same time every week. But then came Netflix's House of...
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Japonés Inglés |
| Publicado: |
Tōkyō :
Hakutō Shobō,
2019.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
| LEADER | 00000cam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | EBSCO_on1144496979 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
| 006 | m o d | ||
| 007 | cr cnu|||unuuu | ||
| 008 | 200313s2019 ja a ob 001 0 jpn d | ||
| 040 | |a N$T |b eng |e rda |e pn |c N$T |d N$T |d OCLCF |d CNNOR |d STF |d OCLCO |d OCLCQ |d OCLCO |d LUU |d K6U |d OCLCQ | ||
| 066 | |c Hani |c $1 | ||
| 020 | |a 9784561287292 |q (electronic bk.) | ||
| 020 | |a 4561287299 |q (electronic bk.) | ||
| 020 | |z 9784561227298 | ||
| 020 | |z 4561227296 | ||
| 035 | |a (OCoLC)1144496979 | ||
| 041 | 1 | |a jpn |h eng | |
| 050 | 4 | |a TK5105.386 |b .S65163 2019eb | |
| 082 | 0 | 4 | |a 384.3/8 |2 23 |
| 084 | |a 007.35 |2 njb/9 | ||
| 049 | |a UAMI | ||
| 100 | 1 | |a Smith, Michael D., |d 1968- |e author. | |
| 240 | 1 | 0 | |a Streaming, sharing, stealing. |l Japanese |
| 245 | 1 | 0 | |6 880-01 |a Gekidō no jidai no kontentsu bijinesu sabaibaru gaido : |b purattofōmā kara kaizoku kōi made oshiyoseru aranami o norikonasu tame ni / |c Maikeru D. Sumisu & Rafuru Terangu cho ; Kobayashi Akihito yaku ; Yamamoto Ichirō kaisetsu. |
| 246 | 3 | 0 | |6 880-02 |a Kontentsu bijinesu sabaibaru gaido |
| 264 | 1 | |6 880-03 |a Tōkyō : |b Hakutō Shobō, |c 2019. | |
| 264 | 4 | |c ©2019 | |
| 300 | |a 1 online resource (x, 265 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 588 | |a Online resource; title from PDF title page (EBSCO, viewed March 18, 2020). | ||
| 504 | |a Includes bibliographical references and index. | ||
| 520 | |6 880-04 |a "Traditional network television programming has always followed the same script: executives approve a pilot, order a trial number of episodes, and broadcast them, expecting viewers to watch a given show on their television sets at the same time every week. But then came Netflix's House of Cards. Netflix gauged the show's potential from data it had gathered about subscribers' preferences, ordered two seasons without seeing a pilot, and uploaded the first thirteen episodes all at once for viewers to watch whenever they wanted on the devices of their choice. In this book, Michael Smith and Rahul Telang, experts on entertainment analytics, show how the success of House of Cards upended the film and TV industries--and how companies like Amazon and Apple are changing the rules in other entertainment industries, notably publishing and music. We're living through a period of unprecedented technological disruption in the entertainment industries. Just about everything is affected: pricing, production, distribution, piracy. Smith and Telang discuss niche products and the long tail, product differentiation, price discrimination, and incentives for users not to steal content. To survive and succeed, businesses have to adapt rapidly and creatively. Smith and Telang explain how. How can companies discover who their customers are, what they want, and how much they are willing to pay for it? Data. The entertainment industries, must learn to play a little "moneyball." The bottom line: follow the data."--Publisher's description | ||
| 590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
| 650 | 0 | |a Streaming technology (Telecommunications) | |
| 650 | 0 | |a Data transmission systems. | |
| 650 | 0 | |a Big data. | |
| 650 | 0 | |a Motion pictures. | |
| 650 | 2 | |a Webcasts as Topic | |
| 650 | 6 | |a En continu (Télécommunications) | |
| 650 | 6 | |a Données volumineuses. | |
| 650 | 7 | |a Big data. |2 fast |0 (OCoLC)fst01892965 | |
| 650 | 7 | |a Data transmission systems. |2 fast |0 (OCoLC)fst00887993 | |
| 650 | 7 | |a Motion pictures. |2 fast |0 (OCoLC)fst01027285 | |
| 650 | 7 | |a Streaming technology (Telecommunications) |2 fast |0 (OCoLC)fst01134637 | |
| 650 | 0 | 7 | |6 880-05 |a Kontentsu bijinesu. |2 jlabsh/4 |
| 700 | 1 | |a Telang, Rahul, |e author. | |
| 700 | 1 | |6 880-06 |a Kobayashi, Akihito, |e translator. | |
| 765 | 0 | 8 | |i Translation of: |a Smith, Michael D., 1968- |t Streaming, sharing, stealing. |d Cambridge, Massachusetts : MIT Press, [2016] |z 9780262034791 |w (DLC) 2015045807 |w (OCoLC)946160284 |
| 856 | 4 | 0 | |u https://ebsco.uam.elogim.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2230315 |z Texto completo |
| 880 | 1 | 0 | |6 245-01/$1 |a 激動の時代のコンテンツビジネス・サバイバルガイド : |b プラットフォーマーから海賊行為まで押し寄せる荒波を乗りこなすために / |c マイケル D. スミス & ラフル テラング著 ; 小林啓倫訳 ; 山本一郎解説. |
| 880 | 3 | 0 | |6 246-02/$1 |a コンテンツビジネス・サバイバルガイド |
| 880 | 1 | |6 264-03/$1 |a 東京 : |b 白桃書房, |c 2019. | |
| 880 | |6 520-04/$1 |a "これまでのコンテンツビジネスの業界秩序を, 経済学的な視点で紐解き, プラットフォーマーがなぜ強い力を持てるのかを解説. エビデンスベースドで説得力がありつつ, 興味深い事例を豊富に取り上げる構成が洗練され, 一般の方にも読みやすい仕上がり."-- |c Provided by publisher | ||
| 880 | 0 | 7 | |6 650-05/$1 |a コンテンツビジネス. |2 jlabsh/4 |
| 880 | 1 | |6 700-06/$1 |a 小林啓倫, |e translator. | |
| 938 | |a EBSCOhost |b EBSC |n 2230315 | ||
| 994 | |a 92 |b IZTAP | ||